Jeff Dempsey Email & Phone Number

Charlotte, Nc, Us

Providence, Rhode Island, Us

In this current role, I use my extensive field expertise to create engaging user experiences that drive customer growth and improve digital presence. Furthermore, I lead and mentor a team of 10 user experience and optimization experts with keen focus on achieving operational and service excellence.My key achievements for this role have been:• Received promotion to various positions (from Director of UX Research and Optimization to Head of Conversion Rate Optimization to Head of Digital Strategy and Conversion Rate Optimization).• Improved conversions and application completions by 150% while partnering with cross-functional teams.• Developed and spearheaded a UX research project to lead citizens' digital transformation.• Enhanced user experience and page performance by migrating website to new infrastructure.• Initiated research and testing practices that improved conversions and increased net promoter scores (NPS).

Providence, Rhode Island, Us

Providence, Rhode Island, Us

Providence, Rhode Island, Us

Providence, Rhode Island, Us

Pittsburgh , Pa, Us

During this tenure, I fostered long-lasting and trusted partnerships with various agencies through collaborative leadership style across system of schools for website optimization, SEO, testing, and brand identity. In addition to I have also increased leads and reduced bounce rates across all three major brands through the implementation of new testing road maps.The benefits I brought during this role were:• Developed and executed robust marketing strategy resulting in exceeding organic search lead goals by 35% and new customer/student acquisitions by 18%.• Recognized by executive leadership for increasing conversions across all digital properties by 60%.• Supervised and trained a team of marketing experts for improving brand identity, conversion optimization, and user experience.

Cleveland, Oh, Us

In this position, I executed the first direct-to-consumer marketing plan in Park Place's history as well as relaunched the Park Place brand across the United States, Europe, and Asia. I utilized print, direct mail, digital, and email touchpoints to develop new product marketing campaigns. Moreover, I migrated website management from agency to in-house team to improve user experience.Selected contributions for this role were:• Generated $8M company revenues by conducting digital marketing campaign.• Increased website traffic by 266% in the first year and continued to YOY improvement for 5 years straight by devising robust SEO strategy.• Led sales enablement process by using Act-On to increase repeat customers by 40% in first six months.• Launched the first lead generation campaign resulting in company's largest sale to date.

Cleveland, Oh, Us

Cleveland, Oh, Us

Chicago, Illinois, Us

I was responsible for formulating digital marketing strategies to improve usability and performance across all devices. I have provided insightful direction and guidance to cross-functional teams for creating automated marketing campaigns that supported leads throughout the sale life cycle.Key Achievements:• Increased leads by 20% YOY for 5 years through the implementation of comprehensive SEO strategy.• Executed multivariate and A/B testing campaigns to improve customer experiences.• Strategically positioned as liaison between IT, sales, and agency partners.

At MCP media I developed direct to consumer marketing campaigns that consistently drove high volume and high quality inquires for a variety of companies and verticals. I developed and design ed websites that help my clients reach their goals. With over to 10 years experience building websites on various platforms, I have the ability to complete almost any project on time and on budget.

Tempe, Az, Us

In charge of all web related activities:Web DesignWeb DevelopmentWeb Page TestingOnline Marketing Analysis

Phoenix, Arizona, Us

Webmaster for all UTI's web properties.

Tempe, Az, Us

Managing a billion dollar website with over 8,000 daily visits. Job Duties include programming updatescreating new websites ( throughout the entire development cycle) basic website designsearch engine optimizationaffiliate reportingcreating lead capture formswebsite updates

Us

Bachelor'S Degree, Computer Science

Education record