Jeff Dimon Email & Phone Number

As the Manager, Communications, I develop center-wide communications strategy and oversee the external communications for the Uniformed Services University of the Health Sciences’ Center for Deployment Psychology (CDP). I research, design and create social media, digital, and print outreach tools as well as develop ways to connect online with a variety of audiences. I create, curate, and manage online content via the Henry M. Jackson Foundation's digital assets, including websites. I provide communication services to various directorates and internal programs. Some of my responsibilities include working on the External Annual Report, preparing monthly newsletters, overseeing branding guidelines, and identifying and implementing new strategies and marketing ideas.

Rockville, Maryland, United States

As the Marketing and Communications Program Manager, I provide, organize, and improve the prospect and customer journeys across the Inteleos family of brands on both desktop and mobile interfaces. I work with the Chief Marketing Officer to monitor, manage, and promote our examinations across a diverse set of marketing channels. I serve as the Marketing Automation Specialist on the team, cultivating the advanced skillset in order to assure maximum ROI from digital campaigns. I focus on using data to improve our customer acquisition and retention rates and processes. I set and execute the strategy for the career center UltrasoundJOBS in order to strengthen it's position in the marketplace. I manage the annual exhibits calendar in order to share our product offerings in-person and/or virtually with influential health care providers and decision makers in the medical community. I develop and implement Customer Experience (CX) strategies useful in improving customer relationship, dedication, and satisfaction.List of Achievements:• Offer strategy, design, and oversee more than 14 marketing automation campaigns on 2 platforms• Utilize cross-channel marketing strategy to promote 18 brands across 3 councils under company umbrella • Redesign website for 123,000+ constituents while meeting goals for 5 groups of key stakeholders • Perform graphic design work for over 35 different projects, using Adobe Photoshop and InDesign skillset • Enhance the company culture through the creation of 14+ original in-person and virtual events• Promoted in 2021 in order to lead diverse set of projects elated to the fulfillment of the annual marketing and communications plan• Work collaboratively in order to fulfill range of projects, including supporting launch of Skills App, improving customer data in the CRM, working towards OKRs, manage biweekly sprints, etc• Received 5 exceptional annual performance reviews from 3 different supervisors

Rockville, Md

As the Inteleos Marketing and Communications Program Coordinator, I oversaw projects related to the fulfillment of the association’s annual marketing and communications plan. Some of my responsibilities included developing, writing, editing, designing, and printing marketing collateral. I developed website content and e-mail copy for the company’s three councils, ARDMS, APCA and PCA. I compiled financial data and collaborated in the planning and development of the annual MarCom department budget. I tracked and analyzed statistics of marketing initiatives, providing strategic decision making for senior leadership. I maintained processes and procedures as required for ANSI organizational accreditation. In addition, I served as the MarCom department representative on the Community Engagement Team.List of Achievements:• Manage online and print advertisements for association’s 15+ examinations • Support marketing efforts of POCUS, leading to 1,000+ enrollments within 5 months of launch • Oversee logistics and coordination of exhibiting at 15 meetings and conferences annually• Build & send 100+ e-mails annually using e-mail marketing platform, SubscriberMail / Higher Logic• Create 2 comprehensive analytics reports to support the measurement and reporting of KPIs• Negotiate contracts with vendors to strengthen relationships while decreasing costs by 10%• Initiate 5 marketing campaigns for niche job-board site, UltrasoundJOBS by ARDMS

Rockville, Md

As the Marketing and Events Coordinator, I was responsible for the logistics and marketing coordination of all 50th Anniversary events and activities for the Charles E. Smith Jewish Day School. I planned, organized, promoted and facilitated different types of on- and off-site events throughout the 50th anniversary celebration period. In addition, I coordinated the publicity of events including press kit management, advertising, collateral material development, production and distribution. Other responsibilities included managing the 50th anniversary pages on the website, tracking media contact and hits, and creating the monthly social media editorial calendar.List of Achievements:• Oversee the implementation of 4 school-wide events including a 1,000+ constituent gala• Manage school’s 50th Anniversary budget and financial functions, encompassing 100+ invoices• Contribute to school’s development by producing 21 panel timeline for print and the website• Lead purchasing and procurement program, driving costs down 10% with vendors• Dissect marketing data and web analytics to design 6+ cross-channel marketing campaigns• Assist in writing, designing, editing and production of print materials for over 6,000 constituents• Create 30+ compelling films to promote events, utilizing knowledge of video editing software • Demonstrate experience with CMS (Finalsite) to write, edit, and manage content on website• Provide graphics for 5+ projects using Photoshop and InDesign, adhering to brand standards • Design e-mail marketing campaigns, incorporating data analysis to make recommendations• Solicit over 37 companies to advertise in directory, using negotiation and interpersonal skills• Provide database support for over 6,000 constituents using The Raiser's Edge

North Bethesda, Maryland

As the Marketing Manager for iPic Entertainment, I was responsible for launching an upscale, entertainment movie theater and seasonal American dining restaurant in the North Bethesda market. In this role. I prepared and implemented both national and localized marketing strategies as a means of driving admissions & food and beverage sales. My scope of duties included local marketing planning, reporting and budgeting as I utilized social media, television ads, and other promotions to drive attendance and increase revenue. List of Achievements:• Recommend internal changes which resulted in 15% less customer complaints and disputes• Launch brand with over 20,000 exclusive members and 7,000 Facebook likes in 3 months • Collaborate with public relations agency to drive +$1 million sales in first month of opening

Serving on the ship’s Upper Management team, I was promoted to Assistant Cruise Director to focus on event planning and exceed customer satisfaction. Reporting to the Cruise Director it was my mission to consistently deliver fun, memorable vacations at a great value. In this role, I oversaw operational challenges and solved last-minute problems of 100+ events offered weekly as well as managed aspects of the entertainment department including scheduling, training, tracking inventory, preparing work orders and executing special events. List of Achievements:• Supervise team of 12 in executing 150+ events a week while significantly improving guest ratings• Create 10 original programs to expand audience base and exceed customer satisfaction• Reorganize entertainment initiatives to increase weekly profits by over 35%• Serve as Master of Ceremonies for 4,000+ guests each cruise, hosting various shows & activities

As Entertainment Staff, it was my job to create a memorable atmosphere onboard to ensure customer satisfaction and exceed expectations. In this role, I hosted hundreds of events for a diverse group of guests with various backgrounds and interests while serving as middle management of the entertainment department. My training include crowd management, onboard safety, environmental protection and crisis management. List of Achievements:• Selected to float between 19 properties, assisting in times of need, due to vast product knowledge• Generate highest donations in the fleet of 23 ships for St. Jude’s Children Hospital• Promoted to Assistant Cruise Director to oversee team of onboard entertainment staff• Execute safety initiatives and associated responsibilities as assigned by shipboard safety plan

My first role with Carnival Cruise Line, I served as the sole host, event planner, and "Cruise Director" for the 15-17 age group. In this role, I created and distributed activity schedules for all teens onboard to inform them of all ongoing programming as well as designing, programming, and implementing new program ideas into the existing cruise experience. I extended the Carnival and Club O2 brand through effective onboard promotions and communications while coordinating with onboard and shore side personnel on a regular basis.Greatest Achievement:• Lead fleet to 1st place in guest ratings by executing key operational projects and initiatives

Bethesda, Md

As an intern for the Treasury Accounting Services department, it was my responsibility to forecast ‘Debt’ and ‘Interest’ reports for Marriott International’s company-wide balance sheet. In addition, I converted strait statistics into meaningful, visual reports for the Vice President of the department all while utilizing financial programs such as PeopleSoft General Ledger, OnDemand, and Microsoft Excel/Access.

Bethesda, Maryland

Interning at Marriott International's Corporate Headquarters, I assisted a department of 35 in consolidating the financial statements of Marriott’s 2,800 properties. My responsibilities including preparing and communicating the ‘Weekly Sales Report’ to key personnel throughout the companyas well as assembling the Monthly Lodging Results and Dashboard package.Greatest Achievement:• Streamline reporting of weekly sales figures to reduce errors and improve efficiency by 20%