Jeff Drew Email & Phone Number

Manchester By The Sea, Massachusetts, Us

• Manage public relations engagements for a variety of global technology companies in various industries.• Collaborate with marketing, business and communications executives to devise and implement successful communications programs.• Recommend, define or refresh company messaging and positioning.• Secure media placements in top-tier business, trade and vertical publications.• Write and place contributed articles on behalf of client executives.• Manage analyst relations programs, schedule briefings, prepare materials and maintain regular contact to ensure key analysts are updated on company news.• Identify and secure company, product and customer awards.• Place company executives as speakers at key industry and business events.• Draft and issue corporate, product and customer success press releases.

• Strategic consultant, working directly with startup, established and public companies, or with local and global public relations firms, to advance clients’ communication goals, gain market share and drive business success.• Advise on communications strategy.• Develop and drive consensus on outward-facing company positioning and messages.• Secure business, trade, local and vertical industry media placements.• Manage and implement executive thought leadership campaigns, developing themes, placing articles and writing on behalf of client executives. • Draft and issue company press releases.• Create copy for company websites, customer communications, social media and marketing materials.• Run customer reference programs.

Boston, Ma, Us

• Joined shortly after founding and helped drive evolution from start-up to one of Boston’s premier high-tech PR firms. Company grew to 40 employees and 50 clients at its peak and was named to the Boston Business Journal’s “Best Places to Work” list for 7 years, finishing first 4 years in a row.• Maintained hands-on role with each account, actively writing content and securing high-level business, technology and vertical coverage, in addition to strategy, team management and business operations responsibilities.• Accountable for maintaining positive client relationships across 7-10 accounts.• Led firm's largest accounts, from Dassault Systèmes to Kronos, and guided start-ups to positive exits, either through a public offering (Everbridge, Tufin) or acquisition (C&K, Prelert, Xigo).• Managed teams of 4-6 employees, ensuring integration into culture, while mentoring professional growth.• Developed measurement programs; presented recommendations on effectiveness of strategies.• Identified new business prospects, developed pitches and presented.• Led positioning sessions; drove consensus on messaging for company, products and offerings.• Created internal and external content to reflect positioning, attract new business prospects and position for a positive exit.• Developed press releases, website copy, sales/marketing content, case studies, whitepapers, executive communications and research reports.• Managed social media, drafting content for each targeted audience.• Ran research programs to gather intelligence on customer needs and showcase market understanding.• Prepared crisis communications plans, mapping out scenarios, lines of communication and actions.• Coordinated investor relations; drafted earnings releases, call scripts and presentations and scheduled post-call interviews.• Managed cross-agency collaboration for international programs.• Responsible for annual performance review and promotions, coordinating manager input and employee feedback.

Us

• Strategized and implemented nationwide public relations campaigns for several semiconductor, consulting, networking and startup companies during the height of the “dot com” era. Managed budgets of each account.• Worked directly with several key local, national and vertical industry journalists, analysts and program managers to secure interviews, contributed articles and speaking opportunities for client executives.• Managed teams of junior staff on implementing account plans to secure strategic coverage for clients that would help them gain market share and increase sales.• Managed acclimation and engagement of account coordinators and interns, dispersing account work and helping them become more involved, while also helping to integrate them into the company’s corporate culture.• Donated time to running a local awareness campaign for the Carroll School, a Lincoln, MA-based school for students with language-based learning differences.• Began as an assistant account executive and gained titles of account executive and account manager during my time at the company.• Company was purchased by Brodeur Worldwide in 2002.

• Developed, budgeted, implemented and evaluated a national public relations/public health campaign for the National Institute of Mental Health.• Produced print, radio and television public service announcements (PSAs), as well as training manuals and educational materials. Met with talent to record PSAs.• Identified target markets, designed and implemented marketing and distribution strategies.• Established collaborations with public and private organizations to enhance the campaign’s message and reach.• Designed and reproduced CD packaging and collateral for PSA distribution.• Managed purchasing of services from vendors and developed and implemented strategies for the tracking and evaluating of the campaign’s effectiveness.• Developed a major aviation museum exhibit for LaGuardia Airport in New York; promoted an anti-gun violence education campaign for the Robert Wood Johnson foundation; and worked on treatments for educational teen and children’s television programs.• Owner closed the company in September 1998 for personal reasons.

Boston, Ma, Us

• Acted as media liaison for the Senator, producing and promoting press releases as well as organizing and preparing press conferences, appearances and events.• Analyzed and advised on legislation, politics and issues of importance to his constituency.• Briefed the Senator for legislative sessions, hearings, public gatherings and press events.• Drafted legislation on behalf of the Senator and worked to ensure its flow through the system.• Built relationships with members of the Legislature, Legislative Committees and state agencies.• Managed personal correspondence with the Senator’s constituents.

• Six years’ summer/winter employment as an apprentice electrician.• Worked initially as an “electrician’s helper,” but soon progressed into the role of a full-fledged apprentice electrician working side-by-side with other electricians in the field.• Assisted in designing company logo.

Bachelor Of Arts - Ba, Political Science, Sociology, Studio Art

Education record