In business since 1945, Universal Attractions Agency has proven itself as an industry leader among talent agencies, continuing to help direct the careers of some of the most prominent artists, comedians, and entertainers of today, including MC Hammer, UB40, Flo Rida, Vanilla Ice, T.I., 2 Chainz, Doug E Fresh, Rick Ross, The Jacksons, Ja Rule, Ashanti, Keith Sweat, Bobby Brown, K. Michelle, Kelly Price, Will Downing, Stephanie Mills, Keri Hilson, Fat Joe, Ying Yang Twins, Monica, Tank, Jagged Edge, Sugarhill Gang, Treach of Naughty by Nature, and so many more. The agency's celebrated history includes launching the career of the legendary soul singer James Brown and representing him for more than 40 years, in addition to a truly jaw-dropping list of talent on its rosters, including Chuck Berry, Little Richard, Aretha Franklin, Otis Redding, Sam and Dave, Smokey Robinson, and the Miracles, Joe Tex, Solomon Burke, the Staples Singers, The Grateful Dead, Sepultura, Salt-N-Pepa, Coolio, Naughty By Nature, New Edition, and George Clinton & Parliament Funkadelic.