Jeff Cohen Email & Phone Number

Raleigh-Durham, North Carolina Area

Provide consultation to clients in a variety of industries to develop marketing strategies that promote their brand, products, and more via digital channels. We work with points of contact from various levels and their in-house teams to create new content and optimization efforts that tie into their overall marketing plans and business goals. In addition.

Remote

Work with clients to understand their specific SEO challenges and execute annual strategies.Conduct in-depth content gap analyses, competitive & audience analysis, keyword research, and SERP landscape analysis.Provide ongoing updates on measured growth, success, and new opportunities.Collaborate with PPC, Analytics, Content and Design teams to solve.

Orlando, Florida Area

Support a variety of marketing campaigns for new events, theme parks, hotels, and theme park products with a focus on digital strategy with insights and best practices for organic traffic growth for UniversalOrlando.com and companion websites. Work with executives, fellow marketing team members, sales teams, technology development teams, creative asset.

Jacksonville, Florida Area

Work with online marketing team in accordance with corporate guidelines to maximize dollar sales volume through digital marketing channels. Work with internal teams to develop KPIs and create strategies for various marketing channels including PPC, Remarketing, Social Marketing, Organic Search, and other digital programs.Primary responsibilities include.

• Work directly with clients as an Online Marketing Consultant and Project Manager - working with our designers, programmers and copywriters to ensure all aspects of a client’s new website and online marketing efforts.
• Work with SEO and PPC teams for keyword research and analysis
• Online marketing consultations and strategy using analytics data and SEO/PPC research
• Social marketing implementation and consultation
• Work with Design and Copywriting teams for website updates
• Provide client training for Vizergy website content management platform

• Search Marketing Department Manager overseeing two teams of online marketers whose respective duties include:
• Email Marketing – Strategy, content and design implementation
• Paid Search – perform in-depth keyword research, budget recommendation and management, landing page strategy, ongoing PPC and website reports analysis, continued recommendations for campaign growth
• Search Engine Marketing – perform in-depth keyword research, working with in-house copywriters for site content, ongoing website review and reports analysis, continued site updates to titles and content as needed.
• Social/Local Marketing – setup and optimization
• Began establishment of best practices and standard operating procedures for the Natural and Paid Search Marketing departments at Vizergy to increase efficiency while providing improved KPI results for clients

Performed SEO research and basic site updates. Worked with Account Managers to establish SEO strategy for marketing clients.

It And Network Administration

Education record