ARMR's mission is to grow revenue, improve profitability, and break down barriers for brands and international e-commerce sellers. By providing both strategy and execution, we allow businesses to maximize growth potential on Amazon , and liberate time & resources to reinvest in their business.

Finance and Strategy consultant to firm during start up and growth phase

We are an independent, invitation-only, peer community where CFOs share knowledge / best practices and support each other throughout our lives and careers

•Recruited to assist with deal sourcing and new business development. Developed extensive relationships with CEOs, CFOs and referral sources including commercial bankers, transactional lawyers and certified public accountants.•Lead financial advisory assignment for direct to-consumer start-up company. Worked directly with company’s CEO & CFO to develop investor materials, financial projections and create investor outreach strategy.•Analyzed Envisage’s beverage portfolio companies to determine future financing needs and strategic options for the firm’s direct investments. •Recruited to assist with deal sourcing and new business development. Developed extensive relationships with CEOs, CFOs and referral sources including commercial bankers, transactional lawyers and certified public accountants.•Lead financial advisory assignment for direct to-consumer start-up company. Worked directly with company’s CEO & CFO to develop investor materials, financial projections and create investor outreach strategy.•Analyzed Envisage’s beverage portfolio companies to determine future financing needs and strategic options for the firm’s direct investments.

•Recruited to assist with deal sourcing and new business development. Developed extensive relationships with CEOs, CFOs and referral sources including commercial bankers, transactional lawyers and certified public accountants.•Lead financial advisory assignment for direct to-consumer start-up company. Worked directly with company’s CEO & CFO to develop investor materials, financial projections and create investor outreach strategy.•Analyzed Envisage’s beverage portfolio companies to determine future financing needs and strategic options for the firm’s direct investments.

•Managed variety of deals to help build VCap Platform, including sell-side M&A and private placements.•Directed team of Analysts and Associates and was promoted to Vice President within 6 months.•Collaborated with management teams to craft client presentations and develop investment highlights; constructed operational and valuation models for deal execution and to support negotiations. •Oversaw Izea’s acquisition of Ebyline, a startup that needed a strategic partner to provide financial capital and operational resources. •Collaborated with founders to determine buyer type based on specified criteria. Led investor outreach, pitching company to select group of strategic and financial partners. Drafted Teaser and CIM including market research and financial analysis. Reviewed LOIs and evaluated merits of potential offers based on management’s goals and preferences. Resulted in Ebyline receiving two LOIs and eventually being acquired by Izea.•Served on team managing transaction for WPP/Possible acquisition of Double Encore, in which Founder sought to partner with strategic investor to scale existing business. Worked with team to finalize Asset Purchase Agreement and facilitated due diligence requests. Named point person on compliance issues for final closing.•Managed investor relations for QueensBridge Venture Partners. VCap Investment Group acted as managing member for QueenBridge Venture Fund I. Spearheaded communication with Limited Partners and conducted portfolio analysis. Created marketing collateral and developed LP reporting processes and materials. Screened potential investments, resulting in recommendations that led to two additional investments. Efforts contributed to LPs upsizing capital commitment and agreeing to be anchor investors in firm’s second fund, QueensBridge Venture Fund II.

•Executed deals including structured credit offerings and sell-side M&A engagements. Earned Series 79 & Series 63 licensure.• Performed middle market investment banking and consulting with active involvement in firm's business development efforts. Collaborated with senior bankers to develop deal terms, performed due diligence and managed engagement process.• Managed capital raise for various structured credit private placement to provide investment capital to Emerging Markets focused Private Equity fund (Confidential). Crafted investment highlights. Developed returns scenarios for fund and lead operational/financial due diligence process on fund. Collaborated with legal counsel on drafting PPM. Devised deal structure and terms with senior bankers.• Acted as Sell-side M&A Advisor for Premier Funeral Home Services. Developed key investment highlights and financial model & projections for roll-up strategy of various funeral homes in tier-2 markets. Analyzed targets, crafted term sheets, developed marketing materials, and prepared management discussions with investors. Resulted in company obtaining revolving credit facility from financial sponsor that provided needed acquisition financing.

Consultant to start-up and high growth companies helping to turn concepts into viable businesses and evaluating business models and proposed expansion plans. Also advised clients on how to grow, finance and exit their existing businesses.Responsible for project management and business development across Growthink's investment banking, consulting and business planning services.

•Chicago lead for Capital IQ Modeling team / Excel Plug-In software which integrated the firm’s data into financial models for firm’s investment banking, alternative investment and asset management clients. Developed plug-in products for Microsoft Office. Collaborated with product managers/engineers to develop new features. •Spearheaded contract and pricing discussions with customers, product demonstrations to sales leads and introduced new platform and software enhancements to existing clients. Increased book of business by over 120%. •Crafted internal materials used firm-wide to enhance extended marketing of Capital IQ Client Relationship Management (CRM) system. Served on strategic review team regarding training, implementation and support of CRM system.