Offering unparalleled expertise in the technology and business of delivering content “from lens to screen,” I leverage 20+ years of experience designing, configuring, marketing, and selling cutting-edge solutions to deliver content via cable, IP, satellite, and OTT streaming.I am excited by the changing landscape of media content delivery. Suddenly, cable companies with billions in physical infrastructure are vulnerable to startups that neither own nor want to own physical infrastructure; and suppliers—the content owners themselves—are now their competitors. Anyone with the rights to compelling content can compete for over a billion global viewers/listeners. The one thing they all have in common? Their need for technology to put their content into the hands of consumers.That technology is my expertise. From founding digital video and IPTV startups to most recently steering sales, marketing, product, and corporate strategy, I apply my entrepreneurial experience to create, grow, and manage dynamic organizations in the OTT streaming space. I have personally generated over $150 million in services revenue and been responsible for more than $450 million in revenue generation in the last decade alone. I know how to do this and can teach your teams as well.My experience spans:► Strategy consulting for startups to large global companies► Streaming domain expert for private equity► OTT Streaming, Live event sports, IPTV, Cable TV, Linear TV, and Broadcast TV► New business and market development► Sales organization and team leadership including direct selling and channel selling► Technical engineering and product development strategyI drive business growth by taking a consultative approach to focus on the needs of customers, whether their challenge is content management, back office, customer management, content delivery, content licensing, commerce, analytics, user interface, ad tech or any other element of the tech stack. I partner with them to navigate industry change and align with industry direction, I lead comprehensive business strategy to develop and deliver the full-stack streaming solutions and features that meet the evolving needs of global media organizations.
1St Avenue Power
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Special Consultant1St Avenue PowerChicago, Il, Us
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Principal, Strategy Consultant, Streaming Media, Edge, And Cloud TechnologiesXstep, Ltd. 2020 - PresentI lead high-value strategy consulting engagements with companies in the streaming media, edge, and cloud spaces to develop go-to-market positioning, product management and sales strategies, and innovative sales leadership approaches. When relevant, I identify and evaluate M&E targets and repositioning strategies.I also provide streaming domain expertise to private equity and strategy consulting firms.Follow me to get my unique take on streaming distribution and M&E industry in general.
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Vp, Content Delivery ServicesHarmonic 2022 - 2024San Jose, California, UsCreating a new content delivery venture inside Harmonic, from business/marketing plan creation to go-to-market planning and implementation. I build financial models and work with C-level leadership to incorporate them into the overall corporate budget/forecast. I identify and establish partnerships with key market suppliers and help educate them as to the opportunity this provides. On the inside, I work with key team members from within the different divisions of Harmonic to integrate the solution into both the product and the marketing.Externally, I am a thought leader for Tier 0 content publishers, helping them navigate the rapidly changing content delivery marketplace and bringing them into an industry 'coalition' to re-imagine the entire ecosystem. Commercial CDNs are 'stuck in a moment' because they are solving the wrong problem. We have an idea of how to solve the right one and are working to do just that.I speak at various conferences to evangelize a new understanding of the limits and opportunities in moving to an all unicast delivery world and frequently provide consulting services to other thought leaders in the space. -
Special Projects ConsultantHarmonic 2021 - 2022San Jose, California, UsStrategic projects for future Harmonic efforts. Tackling the problem of bridging the gap between Harmonic's multiple lines of business - Last Mile Broadband and Video Processing. Analyzed market positioning weaknesses and convinced C-Level leadership to pursue effective solutions. "We're in if you are" so it led to a full time role implementing recommendations. -
Vp StrategyQwilt 2019 - 2020Redwood City, California, UsWe are changing the way content is being delivered on the Internet. I lead strategy for Qwilt and am the initial driver of a new concept in the industry – Content Delivery Sharing. Instead of delivering content to ISPs and peering with them, like CDNs do, we partner with the ISPs and help them deliver to end users. It works a lot like ride sharing. We have content riders (rights owners) and content drivers (ISPs). We connect them and provide the technology to enable the rides. With this approach, capacity limits go away, costs are dramatically reduced, and performance improves.We are signing up riders and drivers.Care to take a ride? -
Vp Sales/Business DevelopmentDisney Streaming 2017 - 2018New York, Ny, UsGuiding the third-party revenue side of Disney-owned Bamtech during its transformation from a consulting company into a SaaS platform provider, I leveraged my industry expertise to align sales, marketing, and product strategy with the changing needs of the growing OTT industry. I created and led the sales organization and marketing plan for third-party domestic sales, while partnering with product and engineering teams to help assure the 3rd party service aligns with market and customer needs. -
Client Executive - Media And EntertainmentVerizon Media Platform 2014 - 2017Los Angeles, Ca, UsI transformed the way Verizon Digital Media sells streaming services to large media and entertainment companies by implementing a consultative approach which focused on helping customers devise and implement profitable OTT offerings. This included revising the product portfolio and pricing structure, crafting a relevant value proposition, and devising a novel go to market approach.My key accomplishments include:► Delivering 10x revenue of average client executive► Closed deals with three of the top 10 broadcast television groups, a top movie studio, and the top sports programmer► Leading due diligence research on M&A prospects to expand offerings.► Growing monthly revenue of my largest client by more than 200%.► Enabling streaming of over 25,000 live sporting events, annually. -
Sales/Biz Dev - Media/Entertainment FocusLevel 3 Communications 2011 - 2013Broomfield, Colorado, UsI led sales strategy to sell a full suite of CDN and core network services, consistently delivering 15% above target. -
Vp Marketing/Sales/Content Licensing - Co-FounderPeoples Broadband Inc. 2002 - 2011Pioneering IPTV in the Chicago market, I steered marketing and product development strategy, while developing patented product features and driving historic content deals with major entertainment networks.My significant contributions and achievements include:► Acquiring, negotiating, and managing a $8.4MM Series A term sheet with well-known VC firm and a $500,000 seed round of angel capital.► Building and implementing a marketing strategy for direct bulk sales to business and residential high-rise tenants.► Negotiating the region’s first digital IPTV license agreements with Disney/ESPN, Turner Networks, Discovery Networks, NBC/Uni, Fox Cable Networks, Starz, Showtime, and HBO.Developing and patenting key IPTV user interface navigation tools.
Jeffrey Gilbert Education Details
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Northwestern University - Kellogg School Of ManagementFinance -
University Of Illinois Urbana-ChampaignElectrical And Electronics Engineering
Frequently Asked Questions about Jeffrey Gilbert
What company does Jeffrey Gilbert work for?
Jeffrey Gilbert works for 1st Avenue Power
What is Jeffrey Gilbert's role at the current company?
Jeffrey Gilbert's current role is Special Consultant.
What schools did Jeffrey Gilbert attend?
Jeffrey Gilbert attended Northwestern University - Kellogg School Of Management, University Of Illinois Urbana-Champaign.
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