Jeffrey Heaney Cfsp Email & Phone Number

Garden City, Ny, Us

Mikasa Hospitality - Developed sales and internal team, representative network, and portfolio for this exciting new tabletop and buffet supplier to the food service industry (HORECA). Spearheaded a dynamic team that drove company growth through strategic partnerships, innovative solutions, and client-focused initiatives.-> Strategic Leadership: Orchestrating high-performing teams and implementing visionary strategies to achieve organizational goals.-> Innovation and Creativity: Cultivating a culture of innovation and driving the development of cutting-edge solutions to make the brand stand out as a preferred partner. -> Client Relations: Building and nurturing strong client relationships by understanding their needs and delivering tailored solutions.-> Industry Knowledge: Staying abreast of industry trends and dynamics, ensuring Mikasa Hospitality remains at the forefront of innovation.

Raleigh, Nc, Us

Launched strategic roadmap for profitable expansion, market penetration, and brand differentiation for legendary porcelain and metal joint venture. Presented to the Board of Directors, prepared budgets/forecasts, and set KPIs and benchmarks. Managed third-party logistics and service organizations. -> Headed all facets of North American subsidiary encompassing P&L, operations, information technology, finance, sales, marketing, distribution, and customer service.-> Evolved company from a hybrid direct sales model to a distribution sales model. Introduced 3rd party representative organization and Authorized Dealer program.-> Architected a top-performing team, wrote job descriptions, designed training programs, and customized support to ensure product knowledge for the 26-member team.-> Collaborated with marketing agency to expand social media visibility, build a robust community, and grow follower base with product evangelists through Facebook, Twitter, and blogging.

Stockholm, Se

Partner to Global President, advising on vital strategic launch plan for domestic expansion of foodservice company lacking a foothold in the U.S. Collaborated with Marketing department to define new brand identity and comprehensive go-to-market roadmap. Worked with engineers to design new products and customize existing products for multi-unit operators. Oversaw completion of contracts, non-disclosure agreements, and programs. Handled service issues for chains. -> Worked directly with engineering and manufacturing to develop customer-specific solutions for multi-unit operators from ideation to completion.-> Developed a preferred vendor program with Compass, the world’s largest feeder. Garnered opportunity emphasizing ability to construct custom and off-the-shelf solutions.-> Negotiated extensive legal agreements that protected all parties, addressed intellectual property rights and royalties, and helped gain clients outside the traditional distribution network. -> Established a dedicated key accounts group and built a strong North American foothold to strengthen the external brand perception.-> Synchronized sales process through Electrolux’s various brands/channels, and teamed with three international counterparts to harmonize global testing, product development, and sales of new solutions for chains. -> Managed the specification of foodservice equipment supplies to national chains and laid the framework to support the business through the regional sales management, representation, and distribution channels.

Burlington, Vermont, Us

Overcame challenging market conditions by conceiving new categories and remarketing traditional products. Sourced national account clients through cold calling, prospecting, and networking. Determined pricing and specifications for equipment and guided the sales process from manufacturer to end-user. Ensured franchisee compliance.-> Fueled sharpener revenues 53% initiating a strategic partnership with popular knife company. Energized other core products to gain 108% for tomato slicers and 17% for digital scales. -> Consulted with chains on maximizing profitability, food safety, and customer satisfaction. Shaped marketing programs for franchisees to advance sales of franchisor-approved products.-> Capitalized on the emerging trend of food sanitation/safety and diversified portfolio by reinvigorating neglected products that met cleanliness regulations, decreased labor hours, and produced higher yields.

Newark, Nj, Us

Headed sales, marketing, and distribution of commercial restaurant equipment to national accounts, distributors, dealers, and independent hospitality and vending clients for international manufacturer.Managed 10 representative/distributor organizations with more than 40 sales individuals and one factory direct person covering 23 states. Controlled promotion, marketing, travel, and entertainment budgets. Coordinated service for products both in and out of warranty.-> Organized regional specific sales campaigns. Prepared advertising/marketing materials for customers and dealers.-> Directed buying groups comprised of Edward Don & Company, EDI, NESA, PRIDE, SYSCO, and VSA. Trained salespeople in product knowledge and demonstration processes.

Woodridge, Il, Us

Pioneered new territory from $250,000 to $2.9 million in sales.

Plano, Tx, Us

Bs, Hotel & Restaurant Managment

Diploma

Education record

Education record