I am passionate about data-driven decision making and how strong, analytics-focused strategies can help businesses grow. I currently lead a Search product strategy team focused on insights & competitive analysis at Google.Please reach out through LinkedIn with any inquiries.Prior to my current role, I lead Product & Growth Strategy & Analytics teams for Google's Collaboration and Communication product area, partnering with leaders across Gmail, Calendar, Drive, Meet, Docs, Sheets, Slides, and the rest of the Google Workspace app portfolio to grow usage of our products and grow the Google Workspace business.Prior to Google, I received my MBA at the Kellogg School of Management at Northwestern University, focusing on Marketing and Innovation & Entrepreneurship. While at Kellogg I led the Kellogg Data + Analytics club and served as an advisor for the Entrepreneurship Club.Before pursuing my MBA, I managed acquisition marketing for Quidsi Inc's Diapers.com, a subsidiary of Amazon.com. I owned digital marketing and print channel strategy for the baby and new parent focused e-commerce site. In addition, I was the company expert for topics as diverse as cost of acquisition calculations, Google AdWords efficiency analysis, and new traffic attribution interpretation.Prior to my role on Diapers.com, I gained entrepreneurial expertise as a key member of the launch team of AfterSchool.com, a sports & activities e-commerce site. I was responsible for visual marketing, pricing, assortment, and vendor management.Outside of my work, I serve on the Board of Directors for the Art of Problem Solving Initiative, a nonprofit that increases access to mathematics education for underserved students. My other hobbies include reading, bike riding, playing tennis, skiing, and watching Cleveland Cavaliers basketball games.Specialties: Data Analysis (Excel, SQL Server 2.0, R), UX Analysis (Google Analytics, Adobe Analytics), Data Visualization (Tableau, GoodData), e-Commerce, Digital Marketing, Mobile Marketing, Marketing Strategy