Jeff Ignaszak Email & Phone Number

New York, Ny, Us

Discovering and leveraging insights, developing strategy, accelerating execution for early and growth stage companies.Retained for six-month engagement as fractional CMO to activate integrated marketing program for an early stage provider of precision clinical trial recruitment services.-- Trained internal team and optimized marketing automation and CRM technologies to deliver on marketing KPIs.-- Launched highly-targeted lead generation campaigns within the pharmaceutical, medical device and biotech industries.-- Initiated account-based marketing strategy to deliver new sales opportunities.

New York, Ny, Us

Wilmington, Delaware, Us

Recruited to build B2B marketing team and infrastructure from scratch for this $28M growth-stage technology company developing big data solutions that provide affordable access to prescription drugs. Responsible for brand development, demand generation, digital, events, sales enablement, corporate communications, thought leadership and public relations.

Chicago, Il, Us

Recruited to lead the firm’s healthcare and life sciences marketing function. Responsible for market development, new service creation, demand generation, thought leadership and public relations.Developed integrated marketing campaigns targeted at C-level decision makers at healthcare provider organizations, pharmaceutical, biotech and medical device companies, private equity firms, law firms, insurers and regulators. We leverage insight and experience across all aspects of the healthcare industry to help organizations anticipate change and overcome the many hurdles associated with risk-based reimbursement, policy change, and clinical outcomes.

New York, Ny, Us

Responsible for Kroll's marketing strategy, brand stewardship and thought leadership programs globally.Expanded use of demand generation programs tightly integrated with salesforce.com to accelerate growth across multiple product and service lines.

Strategic marketing, business development and communications consulting for medical device, software and start-up companies.--Advised NudgeRx, Inc., a telehealth company focused on helping hospitals and health plans reduce post-discharge readmissions, on marketing and business development--Consulted with a medical device start-up on market research and product positioning-- Expanded business model for start-up medical device company into adjacent as well as new markets to accelerate commercialization of technology and attract VC funding

Kalamazoo, Mi, Us

Built marketing innovation team responsible for identifying and developing integrated professional and consumer marketing programs designed to increase sales and improve customer loyalty for the largest division of Stryker, a $8+billion leader in the global medical device industry.

Kalamazoo, Mi, Us

Established team of 15 professional staff to support brand and functional teams with marketing communications, public relations and internal communication services.Created the first fully integrated B2B and DTC marketing campaign in the orthopaedics industry featuring Jack Nicklaus as national spokesperson.

Schenectady, Ny, Us

Recruited by CEO to reposition marketing and communications function to support growth ($7.6 to $23.5 billion) and diversification across the global energy industry. Provided leadership for division-based marketing communications teams.

Developed strategic direction for corporate and marketing communications for this NASDAQ-traded developer of 3D visualization software serving the medical device, pharmaceutical, industrial, entertainment and educational markets. (Company was acquired by EDS in 2000.)

B.S, Natural Resources And Life Sciences Communications

Entrepreneurship/Entrepreneurial Studies