Jeff Juco Email & Phone Number

San Jose, Ca, Us

Chicago, Illinois, Us

San Jose, Ca, Us

San Jose, Ca, Us

New York, New York, Us

Manage the overall operations of advertising campaigns. Collaborate with Account Managers to optimize ad campaigns to ensure successful mobile executions. • Executed over 50 campaigns in 2019 with overall revenue exceeding $1.7 million.• Manage the overall mobile ad campaign process: create insertion orders in Google Ad Manager, build creative, optimize and ensure full delivery. • Develop and analyze pacing reports to monitor campaign delivery and gain insight towards performance improvements and upsell opportunities.• Develop reallocation plans to shift budget to high performing placements to ensure revenue is secured.• Perform full testing of all creative, including Celtra Rich Media, to ensure proper functionality.• Execute optimizations in order to reach client KPI’s and increase overall campaign performance.

New York, New York, Us

Managed the overall operations of mobile advertising campaigns. Partnered with Account Managers to ensure campaigns delivered and performed to client expectations. • Managed mobile campaign process: order setup in Double Click for Publishers, creative build and quality assurance, monitoring delivery and performance.• Optimized campaigns in order to reach client KPI’s and increase overall performance.• Built campaign reporting to ensure campaigns deliver in full and to provide optimization analysis to Account Managers.• Implemented audience segments in order to increase scale and optimize campaign performance.• Achieved over 93% accuracy on billing reconciliation with Accounts Receivable team in 2019.

San Jose, Ca, Us

Managed the overall operations of advertising campaigns. Partnered with Account Managers to optimize and troubleshoot during the campaign flight. Performed quality assurance of creative submissions and implementation to the ad server platform.• Managed campaigns for top automotive brands with overall Q2 revenue exceeding $700k. High profile accounts include Ford, Honda Chevrolet and Harley Davidson.• Set up advertising campaigns in DFP. Ensured all aspects of the campaign are executed properly.• Performed campaign optimizations in order to reach client goals and increase performance.• Analyzed reporting to ensure campaigns deliver in full and to provide insights to Account Managers.• Executed monthly revenue recognition reports to determine client spend.

Sunnyvale, Ca, Us

Managed end-to-end process of exclusive Homepage and Login events. Creative development, optimization, system setup and post-campaign analytics. Partnered with Sales Engineering and Product teams to set up homepage environments in order to test new homepage ad positions and design. Developed training materials, focusing on Homepage/Login process, guidelines and system tools.• Managed high profile accounts with total revenue exceeding $10 million. Top-tier clients included Capital One, AT&T, Discover, T-Mobile, Samsung and ProFlowers.• Developed quality assurance and operational documentation that improved campaign launch process and secured revenue.• Partnered with Sales Engineering and supported our sales force in driving creative executions and trafficking for high revenue rich media campaigns exceeding $150 million.• Implemented an ad creative testing guide to test cross browser functionality and pixel verification of advertising campaigns to ensure client creative serves successfully.• Drove communication of Homepage and Login ad specifications, booking instructions, and approved vendors to internal and external clients that resulted in a streamlined workflow.• Utilized Salesforce and Jira issue tracking systems to manage workflow.

Sunnyvale, Ca, Us

Partnered with key Yahoo! Business units to launch and market Yahoo!’s products and services on the Homepage. Business units included: Mail, HotJobs, Messenger, Small Business, Movies, Personals and Search.• Led cross-functional production teams to ultimately increase user engagement and company revenue.• Performed final quality assurance of marketing ads receiving 180 million page views valued at $500k per daily execution.• Built and grew relationships with marketers, engineering, and designers in order to increase consumer engagement and company revenue.• Optimized click-thru rate performance of creative by analyzing statistics, conducting A/B tests and increasing profile targeting.

Sunnyvale, Ca, Us

Worked closely with Front Page Campaign Team to ensure high profile campaigns ran flawlessly on the Yahoo! Front Page and Login Page. Trained new hires on Front Page processes, systems, and creative tools. • Provided weekly Front Page report to Sales team analyzing booking and revenue data.• Developed Front Page Reference Guide to provide internal teams detailed information pertaining to homepage booking and creative development in order to streamline workflow.• Provided troubleshooting and support on creative and operations-related Front Page issues for internal and external client programs. • Managed the Rotational Login program. Ensured clients creative adhered to ad policies and guidelines in order to preserve the integrity of highly valued advertising real estate.

Sunnyvale, Ca, Us

Managed delivery, creative refresh, and revising campaigns according to Business Operations standards.• Managed and maintained advertising campaigns for high profile clients such as Visa, Sprint and Fox Filmed Entertainment.• Provided exceptional customer service to Yahoo! Sales and external customers to ensure successful advertising campaigns.• Prepared weekly statistics detailing under delivering campaigns in order for Account Managers to reallocate revenue to other key business properties.• Performed quality assurance of creative submissions, and implemented creative into ad serving system.

Redwood City, Ca, Us

Front-end development and design for Sports Channel web pages on www.ea.com• Administrator for over 2,000 graphic files on the EA.com image server working directly with Editorial, Web Producers, and Graphic Artists• Coordinated the internal quality assurance process for the production and development teams

Redwood City, Ca, Us

Developed and executed a Quality Assurance Process Document that resulted in reducing website discrepancies for the Electronic Arts and EA Sports websites• Performed product marketing website testing which incorporated browser incompatibility issues and computer hardware configurations• Provided producers with detailed reports of website discrepancies

Redwood City, Ca, Us

Provided consumer support for the entire Electronic Arts software library• Teamed with Lead Tester to develop and execute a test plan for the Soviet Strike video game to ensure the scheduled launch date• Conducted quality assurance processes for 12 EA Sports titles and consulted on 10 titles• Performed product demonstrations at marketing events for the media and participants• Assisted Marketing Department at Electronic Entertainment Expo, NHL All-Star Fan Fest and NBA Jam Session