Jeff Laboon Email & Phone Number

• Implement and manage editorial calendar to improve workflow and interdepartmental communication for all WWE digital and social platforms (WWE.com, YouTube, Facebook, Instagram, TikTok, Snapchat, X and Threads)
• Schedule, assign, and review daily content for various channels to engage WWE followers and subscribers
• Communicate and plan content requests for internal departments (Marketing, Global Sales and Partnerships, Community Relations)
• Collaborate with Video and Design teams to coordinate project timelines

Pittsburgh, Pennsylvania, United States

• Manage WWE’s official Instagram channel, collaborating with Design, Photo and Video to engage 27 million followers
• Edit and write copy for digital and social platforms, reaching more than 1 billion followers
• Manage and update digital and social content calendar
• Created in-depth content plans for new tentpole events, like Women’s Evolution Week
• Produce video compilations, averaging more than 117M impressions, 9M views and 500,000 hours of watch time per week
• Execute sponsored content for brands like Snickers, Xfinity and Old Spice, in collaboration with the Sales team

Stamford, Connecticut

• Launched and produced award-winning video series My Son/Daughter is a WWE Superstar
• Programmed the WWE.com homepage based on real-time analytics

• Created award-winning WWE Now brand, writing and producing breaking news videos, recaps and social content based on trending topics and events
• Interviewed athletes and personalities for in-depth enterprise features

Stamford, Connecticut

• Edited visually driven stories for WWE Magazine
• Interviewed athletes for features and profiles
• Managed the magazine’s front-of-the-book department, “Brawl," a section of pop culture-related articles, infographics, and timely stories

Stamford, Connecticut

• Reviewed all editorial content appearing on WWE.com for grammar and style
• Developed and enforced official style guide for WWE's Digital and Social channels
• Wrote feature stories, collaborating with the Video, Design and Photo teams for complementary content

Syracuse, New York

• Assigned and edited beat articles and feature articles on deadline
• Tweeted and blogged regularly to increase the publication's coverage on breaking news, including game and event tweeting and coverage of SU's move to the Atlantic Coast Conference
• Managed a staff of 8 writers

· Launched, designed, and advertised a bi-weekly digital magazine and website (epsportsmag.com)· Managed a staff of more than 40 students of varying experience levels· Recruited and managed all departments of the magazine, including editorial, design, copy editing, research, and public relations

Stamford, Connecticut

· Produced content for two pages of the monthly magazine — "Ring Posts" and "Between the Ropes"· Produced content for two pages of WWE Kids magazine — pay-per-view recaps and "Power Profile"· Pitched visually driven story ideas· Transcribed interviews with talent and celebrities· Wrote content for annual calendar issue

· Reviewed editorial content for grammar and accuracy

Bachelor Of Science, Magazine Journalism, Nutrition And Dietary Studies

Activities and Societies: Graduated magna cum laude, Co-founder/Editor-in-Chief of Extra Point Sports Magazine, Sports Lead Producer at.

Education record

Activities and Societies: Sports Editor for The Viking newspaper, Yearbook Writer, won an intramural basketball championship freshman.