Jeff Mcconnell Email & Phone Number

California, United States

California, United States

• Founded JJM Solutions, a consultancy focused on helping businesses effectively leverage data and AI.• Developing LLM based generative AI applications adapted to specific business domains and use cases.

San Francisco, Ca, Us

• Developed predictive models and identified leading behavioral indicators for acquisition & retention.• Established A/B testing program. Partnered with Marketing and Product on design, execution, and interpretation of experiments• Partnered with Data Engineering to develop the data strategy for user level clickstream data.

San Jose, Ca, Us

• Led team of Data Scientists supporting Product, Marketing, E-commerce, and Finance• Directed A/B testing team and program. Responsible for experimentation end-to-end for eCommerce and Product.• Evaluated 3rd party experimentation, measurement, and AI/ML platforms and solutions.

San Jose, Ca, Us

• Deployed a statistical Multi-touch Attribution (MTA) model used across all marketing channels.• Involved end-to-end on web site & app A/B tests.• Applied unsupervised ML to web clickstream data to optimize product experience.• Developed cloud-based platform to promote version controlled, collaborative, and reproducible data science leveraging AWS, Google Cloud, and GitHub.

Mountain View, California, Us

• Responsible for analyzing in-product transactional and marketing clickstream data.• Represented marketing on a large-scale data warehouse project developed in Hadoop/Hive.• Designed and analyzed A/B tests for ongoing behavioral targeting email campaign for converting trial signups to paid subscriptions.• Developed a propensity model to predict likelihood of customers to migrate from a non-subscription to subscription payment plan.• Used Tableau to build self-serve, interactive visualizations of data.

Mountain View, California, Us

• Managed team of data analysts and project managers providing data and analytics support for direct response marketing.• Developed automated ETL for marketing data mart used to support reporting, analytics, and marketing campaign execution significantly improved ease of use, availability, and data recency.• Conducted ad-hoc analyses in support of efforts to drive customer conversion, retention, and cross-sell.• Managed data hygiene and demographic/firmographic data appends with third party vendors.

Mountain View, California, Us

• Developed segmentations for direct response marketing. Fully automated e-mail marketing campaigns. • Created marketing data mart to support direct marketing.• Partnered with IT on data warehouse enhancements and issue resolution.

Ms, Statistics

Ba, Mathematics

Ba, Economics