Jeff Ratcliff Email and Phone Number
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As a team-oriented leader, I have demonstrated success in developing and implementing successful revenue-building programs, penetrating key customers and providing strategic thought-leadership. Throughout my career, I have worn many hats and had the opportunity to work with some of the biggest brands. As a result, I've cultivated extensive experience in setting the vision and strategy for big box sales and highly complex transformation initiatives. I have a deep passion for developing… developing business, developing customer relationships, and developing teams. This goes all the way back to my first role and has been a consistent throughout my career. I have built and led high performance teams that have been consistently recognized by the customer where I have been the leader or played a key strategic role. I am known for my ability to build and nurture collaborative relationships, for my determination to get the job done and for always being focused on building a positive culture within my workplace.
Weston Foods
View- Website:
- westonfoods.ca
- Employees:
- 818
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Weston FoodsFayetteville, Ar, Us
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Customer Vice President, Walmart & Sam’S ClubT. Marzetti Company Aug 2022 - PresentColumbus, Ohio, Us -
Vice President, Us Sales LeadWeston Foods Nov 2021 - Jul 2022Toronto, Ontario, CaRapidly achieved initiatives in dramatically transforming the Weston Foods customer and product portfolio into FGF Brands. Success required oversight of sales data, service, products, pricing, growth, competitive revenues, and market dynamics to align the vision with forecasted profit margins.• Positioned the organization for success by designing the go-to-market strategy and US Sales organizational structure, optimally setting the business up for supply chain reliability and future growth.
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Vice President, Walmart Inc. Customer TeamWeston Foods Mar 2018 - Dec 2021Toronto, Ontario, CaLed turnaround initiatives and surpassed profitability targets by setting the vision and directing the cross functional team to execute new strategies. Attracted, encouraged, developed, and retained top-performing sales managers in the pursuit to build trust with the customer for growth. Co-developed transformative innovation partnership with customer & internal leadership to deliver a superior quality Bakery product while achieving dramatic customer labor reduction.• Repaired relations with key customer to become one of their most strategic supplier partners.• Established the Walmart Inc. Team of 46 under the Weston Foods umbrella while dramatically improving team engagement, accountability, and contribution.• Captured market share growth within all key Weston Foods segments including 100% of core donuts and lead supplier position for Cakes & Pies at both Walmart US and Sam's Club.• Increased customer confidence, gained multiyear business commitments, amplified key seasonal promotional support, and significantly reduced liabilities with a holistic quality renovation in all segments.
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Director, Walmart & Sam'S Club TeamStarbucks Sep 2016 - Mar 2018Seattle, Wa, UsOversaw Walmart and Sam's Club Team of 12 across all functions. Delivered $375M in sales. Implemented company strategy with customer leading to rapid growth at Walmart and Sam's Club. Established team vision and customer development plan to deliver mutually beneficial customer joint business plans while elevating Starbucks Coffee Co strategic presence and share growth at Walmart and Sam's Club.• Delivered strong gross revenue growth at Walmart (+10%) and Sam's Club (+14%) in first year on business.• Partnered with cross-functional team to deliver best-in-category supply chain On Time In Full (OTIF) results. -
Vice President, Sales Walmart & Sam'S Club TeamBig Heart Pet Brands Mar 2013 - Mar 2016Orrville, Oh, UsAccomplished objectives in business development and sales while heading Walmart and Sam's Club team of 25 across all functions. Built and developed outstanding sales and operations teams delivering $1.1B in sales. Established annual sales plans and strategies based on consumer & competitive dynamics. Collaborated with executive team and cross functional leads to develop and implement business strategies contributing to key segment market share growth. Coordinated transitions of Del Monte to Big Heart to Smucker with minimal turnover and no business disruption.• Full P&L responsibility over $2.8M with a strategy focused on exceeding customer's reliability metrics. -
Director - Customer Team Lead, Sam'S ClubBig Heart Pet Brands May 2012 - Mar 2013Orrville, Oh, UsOversaw Del Monte Foods Sam's Club customer team of seven across all functions for Pet and Dry Grocery departments. Generated $295M in sales. Established Del Monte as Sam's Club Annual Business Planning partner. Led company's Club Pack differentiation initiative to develop and launch customized items within Club channel.• Over-delivered sales +18% while simultaneously growing profits through item distribution mix improvement.
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Director - Customer Team Strategy, WalmartBig Heart Pet Brands Nov 2006 - May 2012Orrville, Oh, UsServed as Chief of Staff for Walmart Team with overall accountability of long-range customer strategic plan development, analytical and insights strategy, and systems management. Led cross-functional planning process.• Improved communication and workflow with the Walmart Team and the broader organization by implementing new "Ways of Working" charters.
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Director - Customer Team Lead, TargetBig Heart Pet Brands Oct 2004 - Nov 2006Orrville, Oh, UsImplemented the conversion of the customer team from reliance on two separate broker teams to a direct sales team resulting in a more effective account penetration and a significant acceleration of list sales.
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Bdm Category Advisory, WalmartBig Heart Pet Brands 2000 - Oct 2004Orrville, Oh, UsDeveloped and implemented the initial Category Management Teams for both Del Monte Foods & H.J. Heinz; consistently recognized as best-in-class by Walmart.
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National Sales Manager, Walmart & Sam'S ClubHeinz 1998 - 2000Chicago, Il, UsLed national account management of Pet Food business at both Walmart and Sam’s Club for #3 pet food manufacturer. -
Sales Analyst, Walmart & Sam'S ClubHeinz 1996 - 1998Chicago, Il, UsSelected to be first locally-based H. J. Heinz Walmart Sales Team representative.
Jeff Ratcliff Skills
Jeff Ratcliff Education Details
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University Of ArkansasRetail Marketing
Frequently Asked Questions about Jeff Ratcliff
What company does Jeff Ratcliff work for?
Jeff Ratcliff works for Weston Foods
What is Jeff Ratcliff's role at the current company?
Jeff Ratcliff's current role is Executive Sales Lead | Partnership & Strategy Co-Development | Change Management | Coaching for Success.
What is Jeff Ratcliff's email address?
Jeff Ratcliff's email address is je****@****nte.com
What is Jeff Ratcliff's direct phone number?
Jeff Ratcliff's direct phone number is +181553*****
What schools did Jeff Ratcliff attend?
Jeff Ratcliff attended University Of Arkansas.
What are some of Jeff Ratcliff's interests?
Jeff Ratcliff has interest in Economic Empowerment.
What skills is Jeff Ratcliff known for?
Jeff Ratcliff has skills like Ac Nielsen, Brand Management, Business Development, Consumer Products, Cross Functional Team Leadership, Customer Insight, Fmcg, Forecasting, Grocery, Iri, Key Account Development, Management.
Who are Jeff Ratcliff's colleagues?
Jeff Ratcliff's colleagues are Amanda Fulton, Harold Mills, Souksavanh Mahanivong, Larissa Gilbert, Hoffman Justin, Ioan Vunvulea, Dave Knight.
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