Delivering marketing services and tech tools for the Home Services industry.

Help VelocitiPM build a great end-to-end product management platform and reach product market fit.

- Meet founding teams, learn about them, hear about their work, ask questions, and see if there are ways I can help (feedback, industry knowledge, connecting to others, or capital)- Identify new investment opportunities- Evaluating investment in early-stage companies- Advisor for portfolio companies

- Launch, build and develop Opendock product--> Acquired by Loadsmart.- Lead product and strategy for Opendock- Drive innovation in the product and business model- Develop and communicate thought leadership for industry media and events- Grow industry partnerships and customer relationships- Assess competitive landscape and fit within the logistics technology industry- Moonlight in sales, customer success, support, marketing, and finance

- Led financial planning, budgeting, forecasting, and analysis for multiple key divisions- Executive financial support including CMO, COO, EVP of Supply Chain- Supported finance activities for merchandising, marketing, and supply chain- Developed store investment selection and impact model for $50m+ annual capital allocation- Created initial financial and operational model for a new loyalty program- Provided competitive insight and detailed impact analysis for key initiatives- Built new merchandising and store optimization plans

- Acquired- Developed multi-year business strategy- Set company goals and strategic objectives- Delivered company marketing strategy including digital, radio, events, and partner program- From $0 to $200k annual revenue- Achieved profitability in Year 1

- Built new department including role definition, strategy, and multiyear roadmap- Developed scheduling and show allocation models to improve total attendance by 3-5%- Created and implemented first executive reporting packages and dashboards- Launched enhanced box office forecasting models for workforce planning and show allocation- Built enterprise reporting repository and business intelligence solution- Launched quarterly executive business review process- Reviewed all M&A opportunities including operations and multi-year financial projections- Implemented financial modeling for business reinvestment and operational scenarios

- Led 120+ logistics team associates responsible for providing multimodal supply chain solutions- Manage $180+ million budget in supply chain services with full P&L responsibility- Developed and implemented margin growth strategies including freight planning and regional focus- Redefined pricing model resulting in increased enterprise freight awards and expanded margin rate- Revamped management compensation program to align with company objectives and improved labor costs- Improved analytics to manage vendor usage and reduce transportation costs on key shipping lanes- Built and implemented compensation model for sales and operations teams- Documented processes for core business functions (sales, operations, vendor management)- Created and introduced first KPI for operations teams to measure productivity- Expanded teams by creating positions, defining job roles, sourcing candidates and interviewing

- Managed P&L for pet training category across 1,300 stores and supporting 2,800 associates- Developed innovation strategies including new service offerings, in-store marketing and pricing- Led multi-year strategy roadmap for pet training and pet services- Created first sales forecasting model for division- Provided strategic planning across all pet services (training, hotel, and grooming)- Built first competitive intelligence database with services emphasis- Launched work at home pilot for services reservation center- Developed PetsHotel pricing and revenue management strategy

- Developed automated HR Scorecard and management KPI- Built work environment measurement tools and defined ROI for HR activities- Created budgets, bonus goals, ad performance targets for 40+ field HR associates- Revamped HR recruiting vendor management process resulting in $300k+ annual savings

- Built and led a team of catalog technicians and coordinators- Streamlined vendor relationships creating data management standards- Created knowledgebase for standard operating procedures and technical documentation- Performed testing and usability analysis for B2B, B2C, and POS sales environments- Developed product recommendation tools to drive e-commerce sales- Implemented performance metrics for employee productivity tracking- Built competitive intelligence framework for e-commerce strategy- Created e-commerce growth strategy with user data from Omniture and Google Analytics- Integrated systems and databases across multiple internal and external platforms

- Managed store operations and brought company vision to life for 50+ associates- Delivered annual sales budget of $13+ million- Performed competitive analysis and set TV pricing strategy for AZ market- Implemented merchandising plans to maximize sales and margin- Partnered with vendors to develop promotional and sales strategies- Recruited and developed key management personnel