Jeffrey Gerson Email & Phone Number
@stanford.edu
2 phones found area 650
LinkedIn matched
Who is Jeffrey Gerson? Overview
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Jeffrey Gerson is listed as Advisor at Flourish Science, based in San Francisco Bay Area, United States, United States. AeroLeads shows a work email signal at stanford.edu, phone signal with area code 650, and a matched LinkedIn profile for Jeffrey Gerson.
Jeffrey Gerson previously worked as Fractional CMO at Rare Candy and Advisor at Polarr. Jeffrey Gerson holds Bachelors, English from Stanford University.
Email format at Flourish Science
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AeroLeads found 1 current-domain work email signal for Jeffrey Gerson. Compare company email patterns before reaching out.
About Jeffrey Gerson
A seasoned marketing professional with a proven track record of building high-performing teams, I bring a unique blend of passion, empathy, and intellectual curiosity to every project. I most recently served as CMO of Updater, where I successfully grew and managed a full-stack marketing team and developed go-to-market strategies for key initiatives, including acquisitions and fundraises, while designing cross-company team structure, strategic planning cycles and employee leveling. Additionally, I have served as a fractional VP of marketing executive for startups of all sizes, leading teams in product marketing, branding, community building, editorial content creation, advertising, and communications. In addition to my professional roles, I also act as an advisor to multiple companies and have served as a mentor to students at the Stanford Graduate School of Business, where I help founders achieve growth and success through coaching and strategic guidance. As one of Instagram's earliest employees, I had the privilege of working at the company as it grew from 100 million users to over one billion users. During my nearly seven-year tenure, I worked on a wide range of projects and initiatives across the company and collaborated with teams in various functions to drive growth through strategic projects that spanned the product ecosystem. At various points in my time there, I served as the Product Marketing Lead for Global Strategic Initiatives, the Senior Product Marketing Manager for Instagram's creation and identity products (profile, stories and feed sharing), and the Community Manager for North America. I also led Instagram's Pride initiatives, ranging from physical and digital campaigns to lasting product development.I have a strong passion for creating diverse, thriving, and meaningful communities through effective strategy and a combination of advocacy, events, and storytelling. I believe that interpersonal connection is key to creating a sense of belonging and purpose, and I take pride in my ability to bring together the right groups of people for any community. My work has spanned a wide range of industries and organizations, from helping to establish Soho House's first five years of membership in the Bay Area to curating community engagement for tourism boards, fashion houses, museums, cultural institutions—and even NASA. In addition to my professional endeavors, I am also deeply committed to the arts community in the Bay Area, working to bring together multidisciplinary creatives and supporting local artists, organizations, and institutions.
Listed skills include Social Media, Facebook, Blogging, Social Media Marketing, and 34 others.
Jeffrey Gerson's current company
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Jeffrey Gerson work experience
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Fractional Cmo
Current
Advisor
Current
Head Of Business Strategy & Marketing (Coo-Equivalent)
- I took on Castro Labs during its pre-seed stage to help lead the exploration and growth of viable product areas under their mission to help queer people feel seen, safe, validated and desired. This included the.
- Built and led marketing, communtiy/partnerships, policy and business strategy functions
- Designed and ran early foundational user research, diary studies and advocacy programs to help steer app development and evaluate product-market fit.
- Led competitive analysis, positioning, messaging and GTM for all launches and initiatives
- Developed and drove community-leader pitching funnels and onboarding programs
- Built and launched queer-centered, compassionate policy frameworks with novel interaction design that drove greater recall among users
Advisor
Advisor
Chief Marketing Officer
- Grew marketing team from 1 to 13, spanning product marketing, B2B marketing, brand marketing, editorial and PR/communications
- Built core company-wide infrastructure including XFN matrix models, bottoms-up strategic planning and clear employee role leveling
- Oversaw go-to-market strategy and materials for high-priority moments such as corporate acquisitions, investments, fundraises and government subcontracts
- Led key foundational research initiatives to understand consumer needs and revamp 360º marketing positioning
- Interviewed >200 senior candidates across disciplines to support aggressive company growth in 2021.
Marketing Consultant
Vp Of Marketing
- Led brand, product marketing, community, editorial and growth/performance
- Led revision of Polarr's mission, vision and brand identity
- Refocused editorial strategy; grew Polarr's Instagram from 11.3k to 500k+ in seven months
- Built and launched Polarr's 'Style Creator Program' to drive Gen Z affinity and production
- Launched Polarr Labs to house experimental innovation projects
- Built core marketing processes to streamline XFN communication, campaign impact reporting and knowledge sharing
Interim Marketing Director
As Avenue 8 closed a successful seed round, I came on board to help design their marketing org, building out scalable early-stage marketing strategy, key messaging and audience positioning to shore up their position in advance of raising Series A.
Community Consultant
As Soho House's San Francisco consulting liaison and first founding member, I led membership, community, and event experiences for members to help them discover and connect with other creatives across the Bay Area.
Head Of Community
- As Bungalow raised their Series B, I went in-house for six months to build a stable community foundation for their next stage of growth.
- Built integrated 2020 community strategy
- Oversaw team of ten community managers across Bungalow's key residential markets
- Built processes, structure and budgets for community development workstreams
- Developed and hired key leadership roles for events and editorialAs interim head of consumer marketing
- Authored Bungalow's brand mission, vision and community values
Pmm Lead: Global Strategic Projects
- As Instagram’s PMM team scaled and assigned product marketers to specific product areas, I developed this role to leverage my depth and breadth of experience across the company to unlock outsized opportunities through.
- Partnered with decision science and brand marketing to develop and implement new methods of on-platform audience targeting that leverage ML to drive highest-ever average impacts at record efficiency
- Led marketing POV in early Japan research and strategy task force to establish foundation for incoming ground team
- Initiated cross-product inbound market research to re-evaluate Instagram’s international market positioning for evolving user behaviors
Senior Product Marketing Manager
- Drove end-to-end positioning, go-to-market strategy and momentum campaigns for all launches across Stories, Profile and Feed Sharing.
- Led core cross-functional teams and drove alignment on GTM plans. Partnered closely with product, engineering, design, comms, partnerships, and policy stakeholders.
- Notable launches include the Questions Sticker in Instagram Stories and Stories Highlights and Archive.
- Pioneered the Stickers program for Instagram Stories, collaborating with product and design to commission global artists, design campaign calendars, navigate policy review and merchandise sticker packs.
- Led Instagram's 2017 and 2018 Pride initiatives, which included a 360º campaigns with on- and off-platform activations as well as lasting changes to the core product.
Community Product Lead
- Led community managers across global regions and industry verticals to synthesize feedback into actionable insights for product roadmapping
- Designed scaled playbooks and messaging to leverage relationships with major community advocates to amplify narratives, bust rumors and drive positive sentiment
- Worked with XFN teams to design outreach strategy for all major Instagram launches
- Wrote all launch blogs and announcements; managed translation and distribution across 15 language markets; produced launch videos and visual marketing assets managing both in-house teams and agencies
Community Manager - North America
- Wrote, edited and published hundreds of stories across Instagram editorial channels to an audience of 100M+ on @instagram, the world’s largest social media account
- Designed and initiated accessible and repeatable global event series to bring local communities together and encourage creative collaboration
- Encouraged, supported and attended InstaMeets in key cities across North America to learn from and build relationships with Instagram advocates
- Served as Instagram’s first acting PMM (06/13 – 02/14). Major launches: Photo Tagging, Video on Instagram, Instagram Direct, Hyperlapse from Instagram, Creative Tools, Layout from Instagram, Search & Explore
Editorial Producer
- Facebook Stories
- Collaborated with team of seven to launch Facebook’s first foray into content creation: Facebook Stories
- Created international marketing plan for Stories; managing distribution to 54 countries in 14 languages
- Manage quarterly Facebook advertising budget of $100k to promote balanced growth and engagement
- Created intake flow for user story submissions; place stories in consumer press
- Set benchmarks for growth and engagement using Facebook insights and Google Analytics
Communications Intern
- Managed PR agency to create and pitch narratives around relaunch of Facebook Groups
- Ghostwrote Facebook Engineering page blog posts
- Authored speeches for large-scale speaking events and award ceremonies
- Coordinated and supervised production of b-roll and marketing materials for new product launches
- Created, launched, and managed Facebook Diversity page and supporting ads: grew Page to more than 10,000 fans
Editorial Intern (The Advocate)
- Wrote over 100 daily news articles for the "Insider" column on Advocate.com
- Screened and reviewed upcoming films and music for Advocate.com weekly "Hot Sheet"
- Reached out to organization heads, celebrities, and grassroots activists for interviews and statements
- Collaborated with head writers on research and editing for The Advocate print issue stories
- Assisted art department with photo preparation and archiving
Jeffrey Gerson education
Bachelors, English
Psychoanalytic Theory, British Art History
High School Diploma
Frequently asked questions about Jeffrey Gerson
Quick answers generated from the profile data available on this page.
What company does Jeffrey Gerson work for?
Jeffrey Gerson works for Flourish Science.
What is Jeffrey Gerson's role at Flourish Science?
Jeffrey Gerson is listed as Advisor at Flourish Science.
What is Jeffrey Gerson's email address?
AeroLeads has found 1 work email signal at @stanford.edu for Jeffrey Gerson at Flourish Science.
What is Jeffrey Gerson's phone number?
AeroLeads has found 2 phone signal(s) with area code 650 for Jeffrey Gerson at Flourish Science.
Where is Jeffrey Gerson based?
Jeffrey Gerson is based in San Francisco Bay Area, United States, United States while working with Flourish Science.
What companies has Jeffrey Gerson worked for?
Jeffrey Gerson has worked for Flourish Science, Rare Candy, Polarr, Castro Labs, and Explorest.
How can I contact Jeffrey Gerson?
You can use AeroLeads to view verified contact signals for Jeffrey Gerson at Flourish Science, including work email, phone, and LinkedIn data when available.
What schools did Jeffrey Gerson attend?
Jeffrey Gerson holds Bachelors, English from Stanford University.
What skills is Jeffrey Gerson known for?
Jeffrey Gerson is listed with skills including Social Media, Facebook, Blogging, Social Media Marketing, Editing, Photography, Copy Editing, and Instagram.
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