Jeff Hughes Email & Phone Number

Palo Alto, California, Us

Palo Alto, California, Us

Minneapolis, Mn, Us

As a savvy business leader you know that identifying and capitalizing on new technologies will keep your team competitive and leading the pack. What is the best way to evaluate the latest transformative technologies and find the handful that have the highest potential to boost your organization? Do you find yourself asking:* Should we adopt a technology-driven business model?* What are the pros and cons of building a mobile app for our business?* Do our products or services lend themselves well to a cloud-based selling model?* How can we use Big Data to spot trends and improve our growth strategies?Ignoring technology trends can hinder your company’s growth. The way business is conducted today has changed dramatically over the past few years. Think of Blockbuster being erased by Netflix or Borders Books crushed by Amazon. Technology made the difference!Understanding and applying today’s technology trends presents you with an incredible opportunity! Get it right and your customer satisfaction and revenues will increase.Please visit www.thetechnologyadvantage.com.

San Jose, California, Us

Phoenix, Az, Us

Managed all outbound marketing programs including product launches, web content development, collateral creation, white papers, datasheets, presentations, analyst relations, pricing and competitive analysis.• Placed IO on the first-ever Gartner DCIM Magic Quadrant in the Visionary category.• Defined all software pricing, conduct competitive pricing analysis for IO’s $20 million software business.• Developed effective messaging/branding/positioning of IO.OS within the competitive DCIM tools market that has produced $2 million in new sales.• Built market and sales education of DCIM tools through creation of webinars and monthly sales training.• Delivered channel training, product launch activities associated with IO.OS and IO.Cloud SaaS solutions.• Created supporting materials for enterprise audiences including white papers, customer case studies, presentations, web content, 3rd party testing, competitive sheets and other needed collateral.• Responded to RFP’s and proof of concept activities for IO.OS evaluations.

Tempe, Arizona, Us

• Launched first version of the Orchestrate product suite by developing lead generation campaigns, building content for specific vertical markets, measuring results and tuning marketing touch points for increased sales results• Developed comprehensive sales training curriculum to enable sales force to sell Limelight solutions into medium and large accounts (1 day training course with slides, use cases and quizzes)• SEO, analytics, lead gen through webinars, PPC, email, blogs, press releases, and other campaigns.* Comprehensive content development including white papers, datasheets, web content, sales battle cards, presentations, case studies and use cases

Developed effective messaging/branding/positioning for the competitive anti-malware market including successful completion of industry testing.• Conducted all product launch activities, business development agreements with RSA and Oracle.• Defined all internal pricing and conducted competitive pricing analysis for all enterprise and government products. • Determined support pricing and add-ons to up-sell and cross-sell enterprise customers leading to $200K in additional revenue gains.• Created drip campaign supporting materials for enterprise audiences including white papers, customer case studies, PPT presentations, web content, 3rd party evaluations, competitive battle sheets and powerful infographics.• Managed marketing team in day-to-day activities and all product launches.

San Jose, California, Us

IT Governance, Risk, and Compliance Solution Marketing-Defined strategy/messaging for new IT-GRC business unit-Develop pricing/packaging strategies for Business Unit products-Created web messaging/content/collateral-Managed product launch activities-Developed Analyst presentations-Developed the "Get Compliant" campaign to sell R&C solutions to global audience-Speaker at McAfee's first annual FOCUS user conference-Manage IT-GRC marketing team

Broomfield, Co, Us

-Responsible for driving product marketeing activities and go-to-market strategies for all enterprise anti-virus and anti-spyware products for channel, direct sales and online business units-Defined all corporate/gov/education pricing and reseller pricing-Conducted competitive pricing analysis for all enterprise and government products-Defined suppport pricing and add-ons to up-sell and cross-sell enterprise customers leading to solid revenue gains exceeding $1M-Developed effective messaging/branding/positioning for the competitive anti-malware market including successful completion of industry testing through VeriTest conducted against Symantec, Trend and Mcafee showing a 40% effectiveness improvement over the other vendors-Created supporting materials for enterprise audiences including white papers, case studies, web presentations, web content, 3rd party testing, competitive sheets and other collateral-Supported sales and channel development activities through customized training, webinars and on-site partner visits-Managed product marketing team with 5 successful product launches-Defined and implemented the customer advisory council (CAB) held twice a year with global customers to understand strengths and weaknesses of Webroot products

Sunnyvale, Ca, Us

Channel development, product marketing programs, go to market strategies

Round Rock, Texas, Us

-Successfully lead both product management and product marketing teams to define two new products in 2001 for the MSFT Active Directory market generating $2 million in additional revenue-Co-wrote offering memorandum and presented road show to raise additional venture funding for Series B-Negotiated and created a worldwide consulting resale agreement with Compaq Global Services generating $500K in additional revenue-Assisted in the creation of an Active Directory e-book campaign which generated 1000's of new sales leads-Created a strategic alliance with ePresence to resell NetPro products during their consulting engagements.