OPT empowers the world to explore the universe. People come to OPT because we have the expertise (and the drive) to help you succeed in astronomy and astrophotography. We carry brands that enable you to tangibly engage with the universe. We are, and will continue to be, the primary source of information and supplies in the industry.Like many others, we come from humble beginnings all the way back in 1947. Once a sleepy camera shop by the beach in California, we have since grown… Show more OPT empowers the world to explore the universe. People come to OPT because we have the expertise (and the drive) to help you succeed in astronomy and astrophotography. We carry brands that enable you to tangibly engage with the universe. We are, and will continue to be, the primary source of information and supplies in the industry.Like many others, we come from humble beginnings all the way back in 1947. Once a sleepy camera shop by the beach in California, we have since grown into the largest telescope retailer in the world.Chances are if you’re involved in astronomy, you’re involved with us, and we’re happy to work with you.From professional institutions to amateurs just getting started, you'll be treated with the utmost respect and service you deserve. We are the telescope authority, and we want you to be, too Show less

Responsible for all marketing efforts for one of the top TEDx events in the world.

We develop software that allows eLearning entities to work in harmony with one another through a specification called SCORM (and a few others). We make the eLearning industry a better, easier, more productive, and more cooperative place.I take complex products and concepts and determine how to present them to the world.

Social media marketing for entertainers.

I was the first-hired employee of a digital startup that was successful enough to be sold within a year of launch.Create, manage, measure, and interpret. Responsible for strategic and tactical marketing campaign design, development, management and execution. Social media strategy and tactics, email and mobile marketing, SEO, online advertising, affiliate marketing, online lead generation for ecom efforts, and web optimization. Clients included Lance Armstrong/Team RadioShack, Churchill… Show more I was the first-hired employee of a digital startup that was successful enough to be sold within a year of launch.Create, manage, measure, and interpret. Responsible for strategic and tactical marketing campaign design, development, management and execution. Social media strategy and tactics, email and mobile marketing, SEO, online advertising, affiliate marketing, online lead generation for ecom efforts, and web optimization. Clients included Lance Armstrong/Team RadioShack, Churchill Downs, Nashville Predators, Andy Andrews/Thomas Nelson Live Events, Tennessee State Fair, eTix, Delaware State Fair, Next Big Nashville, Kirkland’s, and more. Show less

Devise, launch, and sell email marketing and social media marketing platforms for the agency. Mission accomplished.

Responsible for digital marketing campaigns and online community growth for world-class artists. Email marketing, web optimization, content creation, ecom, social media strategy and tactics, web architecture, SEO, mobile marketing, team leadership, and integration with echo sister companies. Managed subscription business models for artists and focused on using all marketing channels to increase subscriptions and reduce churn. Clients included Rascal Flatts, Keith Urban, John Mayer, Kanye West… Show more Responsible for digital marketing campaigns and online community growth for world-class artists. Email marketing, web optimization, content creation, ecom, social media strategy and tactics, web architecture, SEO, mobile marketing, team leadership, and integration with echo sister companies. Managed subscription business models for artists and focused on using all marketing channels to increase subscriptions and reduce churn. Clients included Rascal Flatts, Keith Urban, John Mayer, Kanye West, Research In Motion, Kelly Clarkson, Diddy, and many more. Show less

Confidential.

Ran digital marketing efforts while performing on worldwide tours. During this time I worked closely with Tom Anderson (MySpace’s starting president) to develop what is now known as MySpace Music. Responsible for building and monetizing online communities.

HTML and Flash development, as well as data mining and market research. Developed a system to deliver newly released singles to radio stations and other media outlets that saved the company over $100k for the release of every single.