Ecommerce Marketing Manager
Current• Enhanced website performance by improving site speed, reducing page sizes, and streamlining the user experience, resulting in a seamless shopping journey and higher customer satisfaction.• Strategically managed and optimized product listings, ensuring accurate inventory visibility and engaging product pages to maximize conversions.• Analyzed customer journeys, optimized user experiences, and implemented data-driven strategies to boost revenue.• Directed paid social media and PPC campaigns, leveraging SEO strategies and campaign insights to improve ROI and brand visibility.• Spearheaded a catalog update managing over 10,000 SKUs.