- Led product management function for digital products including Coach and Client-facing products, driving strategy and execution across mobile and web platforms. - Supervise and mentored a team of 12+ product leaders, product managers & delivery managers to ensuring alignment with strategic goals and fostering growth.- Drive product strategy to achieve key objectives and business goals, using data-driven insights for effective discovery.- Manage P&L, collaborated with finance and tech teams, and maintained financial health to support growth.- Work closely with executives to align product strategy with organizational vision and explore new opportunities.

• Manage multiple cross-functional teams to drive product discovery, leveraging both qualitative and quantitative research methods to inform strategic decisions.• Direct the product strategy with company objectives to support the acquisition of clients on the plan and growth coach productivity through comprehensive oversight of the client portfolio.• Management the product lifecycle of key client support assets including optavia.com, the OPTAVIA App, and the launch of OPTAVIA Coach App.• Supervised and coached a team of product managers, fostering a collaborative and innovative environment to drive the achievement of key product goals and objectives• Assisted the expansion of the company's product and technology teams in Utah from 2020 to 2022, including the formation of product “squads” and the onboarding of new team members.

• Fostered a customer-first approach within teams, ensuring that product development aligned with the needs and feedback of both clients and distributors. Conducted comprehensive research and product discovery to identify market trends, user needs, and technological opportunities.• Championed the hypothesis of leveraging a new mobile strategy to drive client retention and growth.• Provided leadership and guidance to product owners, overseeing product feature prioritization and roadmap planning to effectively manage their respective product portfolios.

• Led a team of over 10 engineers across various disciplines, including front-end, back-end, and services teams, ensuring effective collaboration and productivity.• Coordinated a cross-functional team for a multi-platform cutover, integrating and launching a new single sign-on for enhanced customer experience, commerce engine, and commissions system using an API-led strategy to enhance scalability and flexibility.

• Led the development of the tsfl.com (now optavia.com) onboarding experience, including the implementation of a "Find a Distributor” feature that allowed users to locate a coach based on geographical and personalized filtering criteria.• Collaborated with marketing and business development teams to develop acquisition strategies and an autoship/reward system, aligning with broader company goals to enhance customer engagement and retention.

• Created syllabi and course descriptions for Introduction and Advanced Web development courses at Carroll Community College• Performed course lectures, discussions, team collaborations and demonstrations.