Jeffrey Resnick Email & Phone Number

Philadelphia, Pennsylvania, Us

Market research and business intelligence

Philadelphia, Pennsylvania, Us

Chicago, Illinois, Us

Collaborata is the Market Research Marketplace. It is a Chicago-based technology startup and is the first-ever platform that enables organizations to share research costs and insights.

Belle Mead, Nj, Us

Established Stakeholder Advisory Services to help clients identify, measure, monitor and manage reputational risk using an enterprise risk management framework to better inform the strategic decision-making process. The firm also provides research advisory services to better inform business decisions, win/loss analysis, development of customer advisory boards and business transformation services for the market research industry.

CASRO is the leading trade association for the market research industry serving more than 325 member firms, representing over 32,000 employees with over $8 billion of global annual revenue. Member of the Executive Committee.

Responsible for global marketing and analytics as well as bringing new technologies and strategic partnerships to the firm on a worldwide basis. Member of the Global Leadership Team. Increased lead generation within the US through the implementation of thought leadership marketing, partner marketing and webinar programs. Initiated the use of social media in the marketing mix. Developed and implemented an organizational platform to make high-impact statistical analysis and design available on a global basis. Maintained high visibility, executive level client relationships including Moody’s Investors Service, United States Postal Service and NYSE Euronext.

Responsible for all aspects of managing the US Group of Opinion Research Corporation after its acquisition by Infogroup. Member of the Global Leadership Team. Focused on building business development capability and improving professional services profit through a revised pricing strategy. Improved focus on products/services provided to the market through a reduction in the size of the general service portfolio. Initiated the first national public relations campaign to raise the visibility of ORC.

Responsible for the establishment, management and growth of the Brand and Reputation Practice within the United States focusing in the financial services and technology sectors. Grew the highly profitable practice to over $6 million in annual revenue.

Conceptualized, helped secure funding for and brought to market a highly innovative reputation rating agency using a credit rating agency model. Developed the architecture of the measurement system used in the identification of reputational strength. Was chief spokesperson for the firm, interacting on a regular basis with trade-specific and regular media.

Responsible for growing the US Group and establishing collaborative relationships with international offices. Grew both the top and bottom line of the company through the elimination of underperforming businesses and reallocation of resources to businesses with potential. Initiated first significant marketing efforts and client outreach program. Initiated global program to bring US thought leaders to ORC’s other international locations. Initiated focus on identifying select JV/strategic alliance opportunities that would be accretive to the business. Rating Research LLC was a result of this effort.

Held various roles. Part of the management team which purchased ORC from Arthur D. Little and took the company public (NASDAQ) in 1993. During this time period we grew the company from approximately $35 million to $175 million through organic growth as well as acquisitions. Focused heavily in the financial services and technology sectors.

Bs, Psychology, Statistics

Ma, Program Evaluation