Jeffrey Shin

Jeffrey Shin Email and Phone Number

Director of Lifecycle Marketing @ Fictiv
San Diego, CA, US
Jeffrey Shin's Location
San Diego Metropolitan Area, United States, United States
Jeffrey Shin's Contact Details

Jeffrey Shin personal email

Jeffrey Shin phone numbers

About Jeffrey Shin

Strategic marketing and product leader with a successful track record in subscription-based businesses across the entire customer lifecycle. Customer obsessed and data driven.

Jeffrey Shin's Current Company Details
Fictiv

Fictiv

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Director of Lifecycle Marketing
San Diego, CA, US
Website:
fictiv.com
Employees:
387
Jeffrey Shin Work Experience Details
  • Fictiv
    Director Of Lifecycle Marketing
    Fictiv
    San Diego, Ca, Us
    View
  • Fictiv
    Head Of Lifecycle Marketing
    Fictiv Sep 2023 - Present
    San Francisco Bay Area, Ca, Us
    Maximizing LTV through cross-sell, upsell, and long-term engagement strategies
    View
  • Amazon
    Senior Marketing Manager
    Amazon Apr 2021 - Aug 2023
    Seattle, Wa, Us
    Global Lifecycle Marketing for Amazon Music Unlimited Lead cross-channel Engagement and Retention strategyDevelop churn prevention and customer loyalty programsOwn experimentation roadmap Influence product roadmaps to develop new features and experiences
    View
  • At&T
    Lead Product Marketing Manager
    At&T Jun 2019 - Apr 2021
    Dallas, Tx, Us
    Owned subscriber penetration strategy for Fiber product for 14m+ customer baseLed end-to-end program management of new product launches, working cross-functionally to deliver strategies for GTM, marketing, revenue, volumes, and developmentDeveloped new initiatives to increase market share and optimize P&L
    View
  • At&T
    Lead Marketing Manager, Retention Strategy
    At&T Mar 2017 - Jun 2019
    Dallas, Tx, Us
    Own customer loyalty and retention strategy for 14M broadband subscribersProduce actionable and impactful insights from data analysis to solve customer pain points Optimize spend and mitigate churn through evolving segmentation and offer strategies Lead business case development and multivariate testing for proactive and reactive retention
    View
  • Fanpics
    Marketing Manager
    Fanpics Dec 2014 - Aug 2016
    San Diego, California, Us
    Drive new user acquisition through the development and execution of online and offline marketing strategiesLead analytics team by measuring and tracking KPIs for engagement, adoption, and reachProspect and pitch new business opportunities and strategic partnershipsManage relationships with sports properties and brands and activate assets
    View

Jeffrey Shin Skills

Marketing Social Media Marketing Event Planning Microsoft Excel Sports Marketing Sponsorship Activation Analytics Sponsorship Research Corporate Partnerships Sales Relationship Building Sports Public Speaking Event Management Business Development Google Analytics

Jeffrey Shin Education Details

  • San Diego State University
    San Diego State University
    Master Of Business Administration (M.B.A.)
  • Uc San Diego
    Uc San Diego
    Human Biology

Frequently Asked Questions about Jeffrey Shin

What company does Jeffrey Shin work for?

Jeffrey Shin works for Fictiv

What is Jeffrey Shin's role at the current company?

Jeffrey Shin's current role is Director of Lifecycle Marketing.

What is Jeffrey Shin's email address?

Jeffrey Shin's email address is jh****@****ail.com

What is Jeffrey Shin's direct phone number?

Jeffrey Shin's direct phone number is (800) 778*****

What schools did Jeffrey Shin attend?

Jeffrey Shin attended San Diego State University, Uc San Diego.

What skills is Jeffrey Shin known for?

Jeffrey Shin has skills like Marketing, Social Media Marketing, Event Planning, Microsoft Excel, Sports Marketing, Sponsorship Activation, Analytics, Sponsorship Research, Corporate Partnerships, Sales, Relationship Building, Sports.

Who are Jeffrey Shin's colleagues?

Jeffrey Shin's colleagues are Bill C., Andrea Cecilia Peña Roque, Purva Bodhe, Israel Montalvo, Kurt Fleming, Sudeep Wagh, Bhuvanesh Patil.

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