Marketing, Design, Web Content, e-Commerce

Served as an integral part of a successful marketing team, that saw lead generation increase, and new student enrollment increase considerablyMet with internal clients to determine needs, budget and feasibilityDelegated design projects to in-house staff and vendorsProvided design feedback and copy editing to ensure compliance with brand standards and AP styleAttended press checks and collaborated with print vendors to ensure deliverables were consistently high qualityCoordinated creative across multiple platforms, including outdoor advertising, direct-mail, social media and emailContracted and maintained relations with vendorsDirected marketing department internsMaintained the unique brand identity of each college, while finding ways to share resourcesDeveloped and lead implementation of new style guides for both DCTC and Inver Hills CollegesLead implementation of a digital asset management system, including file name and asset tagging conventionsLead design of new college website for Inver Hills CollegeServed as in-house senior level graphic designer

Created promotional and informational materials for digital and print media including brochures, direct-mailings, outdoor advertisements and web graphicsDeveloped new and creative materials while maintaining a consistent brand identity across multiple channels

Performed mechanical installation and fitment of turbine/jet engine test equipment at client locations.