I'm passionate about branding and everything it involves, yet selling myself always feels awkward. It's never easy, but since we're here, let me share three quick insights about my professional journey. No fuss, no frills.1.) East Meets West: Born in Guangzhou, China, and raised in sunny Sydney, Australia, I'm a blend of two vibrant cultures. Oh, and I juggle Mandarin, Cantonese, and English, which comes in handy in the global business playground.2.) Business Adventurer: Starting Excel Education Consultancy was a thrilling ride. I love the thrill of kickstarting ventures and venturing into the uncharted. It's all about making connections, seizing opportunities, and learning a ton along the way.3.) Education Enthusiast: Higher education isn't just my work; it's my passion. There's nothing quite like shaping student experiences, driving growth for educational institutions, and creating an atmosphere where learning never stops.
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Future Student AdvisorNational Art SchoolSydney, Nsw, Au
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Co-Founder & Marketing DirectorExcel Education - E2 Jul 2015 - Present• Developed and implemented full-cycle marketing strategies to promote the agency's services, leading to the establishment of branch offices in 3 countries and assisting 2,000+ international students in finding their desired schools. • Regularly hosted successful student recruitment events in Australia, China, and Malaysia, driving brand recognition and engagement with the target market. • Partnered with higher education providers to create cooperative marketing strategies, increasing the effectiveness of marketing efforts. • Analyse market trends and activities to identify new opportunities for revenue growth, working with different industries and local partners for branding promotion both online and offline.• Managed the agency's brand across all channels and countries, tailoring strategies to fit different target audiences and achieve optimal marketing results. -
Brand ManagerPetland Australia Feb 2021 - Jan 2023• Initiated and designed the original branding image, positioning the brand effectively in the pet product market.• Connected the company product with industry partners for maximum results.• Selected and implemented to the correct channel of marketing and helped generated over 60k views for product online within a week.
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Co-Founder & Marketing DirectorDreamsfoundation Pty Ltd Aug 2018 - Jan 2023• Directed the introduction of a new type of boardgame business into the market, achieving over 4x revenue return within 1 year through digital marketing, event marketing, and influencer partnerships.• Developed partnerships with board game publishers and designers to expand the shop's product offerings.• Handle at least 15 in-store and off-site events, including tournaments, game nights, and charity events.
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Unsw Marketing CoordinatorUnsw Australia Apr 2014 - Jul 2015• Assist in planning and executing marketing campaigns targeted at oversea students & industry partners.• Organized China Road Shows in 2014 and 2015, and various other events for UNSW, achieving substantial participation and engagement.• Managed social media strategies across multiple platforms, increasing follower count by 80% during the tenure.• Collaborated with high-profile individuals and partners to execute successful marketing campaigns, utilizing keen understanding of targeted audiences to tailor promotional materials and approaches.• Design marketing collateral, such as flyers, posters, and banners, using software such as Adobe Photoshop.• Work with external vendors to ensure high-quality deliverables and meet deadlines.
Frequently Asked Questions about Fei Wang
What company does Fei Wang work for?
Fei Wang works for National Art School
What is Fei Wang's role at the current company?
Fei Wang's current role is Future Student Advisor.
What schools did Fei Wang attend?
Fei Wang attended Unsw, Top Education Group Ltd, Unsw.
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