Jeffrey W. Email & Phone Number

-Uplift Adobe Analytics and Google Analytics program-Consulting on marketing tech capability with Adobe experience cloud products and roadmap-Improving processes, skills and documentation across Digital, Marketing and Data department

Auckland, New Zealand

-Managing Adobe analytics implementation and reporting across web and app-Drive data democratization to make adobe data available to rest of the data community-Working with rest of Martech stakeholders to optimize CDP platform and processes

Auckland, New Zealand

-Manage campaign tracking and reporting framework with Digital and Brand marketing team-Apple Privacy impact analysis and resolution (ITP, ATT)-Leading Tag management and audit, established tag management processes, -Supporting Multi-touch attribution and Mix marketing Modelling partner projects-Meta partners performance analysis, Page speed performance analysis, regional online sales analysis -Manage Digital analytics platform integration(GA, GMP, Optimizely, Medallia, Adobe Audience manager)-Trusted advisers across digital product managers, Brand and marketing, Engineers, architects, privacy, data intelligence and Global contents and ecommerce stakeholders

Auckland, New Zealand

-Digital analytics structure review and strategy-Sales funnel analysis, pain points analysis and action recommendations-Weekly dashboard and analysis across multiple digital channels-Working with digital marketing on digital analytics framework,data-driven attribution model-A/B testing requirements and workflow established, implement through Optimizely

Brisbane, Australia

-Project managing website re-skin;-Online conversion circle analysis and improvement;-Business requirements, technical requirements for web projects; -Upgrade to Google universal analytics;-A/B testing through Optimizely;-Digital campaign tracking and reporting framework;-Requirement gathering for implementing Adobe analytics

-Review and report SKY websites performance to managers and Directors-SEO enhancement project for skysportc.co.nz-First person to contact for queries from Marketing and Customer call centre team

-Content publishing for SKY Websites-Mini-sites coding (HTML+CSS) for special programs-Technical and user experience testing;-Project manage corporate media announcement through online streaming;

Freelancer for website development, have setup a few business websites using HTML+CSS, OsCommerce, Drupal and Wordpress.