Created new Digital Division that created digital specialty insurance products and services for Arch, overseeing all external and internal digital capabilities for the company. Served as strategy expert with external digital partners, Arch IT and Arch Underwriting, creating 1-3-5 year digital product roadmaps and designing, building and integrating API products.Wrote new business premium with newly created APIs with newly established digital partners.Sourced, vetted, set up and grew over 20 successful integrations in the first 18 months with the nation’s largest insurance brokerages - tailoring insurance offerings into the largest digital platforms for complex specialty coverages.Led all communication, roadmaps, and completion for all digital products and enhancements. Created best in class reporting capabilities, developing feedback loops with partners to strengthen performance.Created repeatable automated process for millions of dollars of highly efficient, profitable, and highly retained insurance premium. Collaborated closely with IT, Underwriting, Strategic Analytics to create user interfaces and portals with build best in class usability. Strategically evaluated and re-engineered all aspects of internal processes to improve the consumer journey.

Established and grew a brand new division and team – Markel Alternative Distribution, Led all areas of book of digital small commercial business. Team grew API premium across all small business lines. Developed annual business plans, creating and executing 1-3-5 year digital distribution strategies.Sourced and established many new Program Administrators, MGA’s, Carrier Alliance Partners, Payroll Processing Partners, and Digital Partnerships including managing contract agreements, appointments, API integrations, business relationships, and ongoing partner management.Created and established many new agency management tools, reporting, and analytics capabilities to differentiate our sales approach in the marketplace.

Managed territory of 200 agencies. Territory 2016 vs. 2015 YOY new business workers’ compensation premium increase of 52%.Partnered with underwriting groups to manage each agency’s book of business. Advised agency base, understanding competitive landscape, and ultimately increasing premium across all programs. Identified market potential, initiated sales process and persuasively, closed sales.

Manaaged targeted states: MO, AR, NE, generating +65% sales increase YOY. Traveled weekly for agency visits to high-potential agencies targeted through strategic analysis and collaboration. Maximized potential by turning initial visits into submissions, binders, and growing relationships with key producers. Conducted daily sales calls on BOP, Comp, & Package accounts to educate agents on new products.

Oversaw digital marketing, digital merchandising, site design, SEO strategy, and google analytics for category.