Jeff Rosenplot Email & Phone Number

South San Francisco, Ca, Us

Developed strategic marketing and fundraising direction for the largest social services nonprofit in California, including an increase in revenue streams from donations, corporate partnerships, and advertising.Developed and implemented a comprehensive marketing plan Included organizational restructuring, mission statement development, brand direction and messaging, and comprehensive marketing strategy (web, print, social, multimedia, and earned media) with a very limited budget; owned website and social media content, including targeted landing page development.Led internal stakeholder process development Was instrumental in building a Microsoft SharePoint intranet system for the 1,000-member agency, including structure, content, and ongoing training; led process improvement initiatives agency-wide; developed training processes for multiple endeavors. Increased foster family applications and placements Through targeted Google PPC and social media advertising, increased foster family applications statewide from 400 to 4,000 annually; increases in applications included hard-to-place foster children, including those with medical and behavioral issues.Increased donations and community partnerships Working with staff and donors in each of the 33 individual California communities Aspiranet serves, I increased all donation metrics, including the number of individual donors, the overall donation value, the number and variety of grants received, and the number of corporate partnerships.Expanded staff skills through group and individual training Created training programs for a wide range of staff skill-building initiatives, including the use of social media, reputation management, elevator pitches, and software training, including Microsoft Forms, Microsoft SharePoint, WordPress editing, and Wix website editing.Led staff recruitment and retention efforts Developed staff recruitment and successful retention campaigns to secure hard-to-fill positions.

Los Gatos, Ca, Us

Developed strategic marketing direction for Silicon Valley non-profit organization, including increasing revenue streams from donations, corporate partnerships, and advertising.Developed and implemented a comprehensive marketing plan Includes organizational restructuring, mission statement development, brand direction and messaging, and comprehensive marketing strategy (web, print, social, multimedia, and earned media) with a limited budget.Increased organizational relevance within the community By conducting surveys and informal outreach to multiple stakeholders, was able to target key areas of community need and worked to develop programs and messaging to speak to these needs.Event and fundraising campaign support Provided strategic support to the Campaign Director and event management staff to develop, promote and expand outreach events and fundraising opportunities.

Sacramento, California, Us

BUILT A REGIONAL ECONOMIC POWERHOUSE Created complete brand identity, website, sales materials, and other associated pieces within the first 90 daysWorking with a 55-member board of directors, created and began implementing a strategic plan to build and develop a global marketing outreach campaign COMMUNITY OUTREACH These events included public meetings and seminars, high-end receptions, Board of Directors meetings, and a multi-day Board of Directors retreatCONSULTATION AND LEADERSHIPWorked directly with economic development directors and staff from multiple Northern California communities to provide marketing and brand consulting support and direction

MARKET LEADERSHIP AND INNOVATION Developed brand identities for more than 2,500 clients and became the marketing trailblazer in the Midwest region Managed annual budgets up to $75 million for individual clients in national, regional, and local markets Served as de facto marketing director for dozens of companies, including drafting and presenting budgets, developing and implementing marketing campaignsNegotiated over $750 million in media buys ranged from local media to national media outletsCLIENT GROWTH Targeted campaigns consistently achieved high growth over multiple yearsAll campaigns created involved enacting data points, targeting campaigns to hit them, and adjusting based on market conditionsFLEXIBILITY, SKILL, SUCCESSTwo decades of real-world business experience encompassing new technology, trends, clientele, styles, and media. I have the ability to embrace and provide market leadership for new and emerging technologyI have worked with large for-profit organizations, not-for-profits, NGOs, governmental entities, and startups, and have made successful presentations to boards of directors, sales teams, executive teams, and investorsWith dozens of ongoing projects at any single point, time management and project oversight, as well as client and vendor direction, have been paramount to my success, including deadline management as well as ongoing goal review