Co-Founder And Chief Executive Officer
CurrentStarted in a garage, a humble place for our ambitions and dreams, in the middle of the pandemic. Against all odds, within a few years, Ace Wija has blossomed into Indonesia's fastest growing tech-enabled beverage company, with over a million bottles delivered to our happy customers. Fueled by our grand vision to be Indonesia's first >10B$ beverage company, and drawing upon the power of WIJA (Water, Innovation, Joy, and Alcohol), we're on a mission to revolutionize the drinks industry, one… Show more Started in a garage, a humble place for our ambitions and dreams, in the middle of the pandemic. Against all odds, within a few years, Ace Wija has blossomed into Indonesia's fastest growing tech-enabled beverage company, with over a million bottles delivered to our happy customers. Fueled by our grand vision to be Indonesia's first >10B$ beverage company, and drawing upon the power of WIJA (Water, Innovation, Joy, and Alcohol), we're on a mission to revolutionize the drinks industry, one sip at a time.Our unique approach in product development combines continuous innovation & process improvement with rigorous QC & QA practices in our pipeline, ensuring that we deliver high-quality beverages at affordable prices.We're also not shy about embracing the future. Harnessing the power of technology - think AI and data analytics - we are able to maximize efficiency across all aspects of our business. From sales and distribution to logistics, inventory management, and production - we're reinventing every step of the process.Our strategic approach doesn't stop there. We craft compelling stories in collaboration with leading agencies, influential personalities, and major media outlets. Our branding, marketing, and advertising strategies are not just about getting our brands out there; they're about building meaningful connections and engaging experiences.Meet our flagship product: Wija Soju. This isn't just another addition to the market; it's the manifestation of our vision. Developed by our dedicated R&D team, Wija Soju boasts a clean, unique taste that stands out from the crowd. It's designed to be the perfect companion for everyone, everywhere.But here's the twist: It isn't just easy to drink; it's gentle on the day after, too. With Wija Soju, you can enjoy your daily indulgence without the worry of a hangover. It's more than just a drink; it's a lifestyle choice for those who value quality, affordability, and the freedom to enjoy life's moments to the fullest. Show less
