Jeffrey Schur Email & Phone Number

New York, Ny, Us

Jeff is a Professional High Performance Driving and Racing Instructor.He is certified by the Motorsports Safety Foundation Level 3 holding a NASA Certified Instructor's License. The company provides High Performance Driving Education including in car instruction and coaching.Jeff also Instructs for the Porsche Club of America and BMW Car Club of America. He was also invited to Instruct BMW Bimmerworld Club Racing competition license candidates in their 2 day qualifying course. BMWM3Trackexperience also conducts Decision Making Executive seminars at Autobahn Country Club in Joliet Il (35 miles from Chicago O'Hare) using realtime on-track data as a structure for better data informed decisions to increase business performance. Facilities include conference, executive retreat accommodation, Clubhouse, catering, three racetracks as well as go-karts, skidpads and autocross also used for team building with real world results. https://autobahncc.com/.Ross Bentley's "5-15-1" (Speed Secrets) method is used to demonstrate the value of how real-time data helps optimize decision making for improved ROI while events are in progress.Many current decision systems are based on post analysis when a campaign, production or event is complete and are not actionable until a new campaign and budget is available.CEOs who are struggling with highly talented people who are not yet part of the digital transformation as well a scientists and inventors reluctant to accept being guided by data to achieve their brilliance have responded well to these programs.While too early for quantitative proof that the results achieved to date will have a lasting effect, anecdotal evidence indicates strongly that all but the most resistant and cynical will rely far more on data after the program.The high end playful nature of the venue and program allow Client C Suite to pursue a serious agenda that can lead to vastly improved performance, including ROI versus boondoggle type seminars..

Las Vegas, Nevada, Us

Motorsports Safety Foundation High Performance Driving Education Instructor Level 3 Certification.NASA Certified Instructor License. High Performance "Racecraft" Coach, right seat in-car, post-session data coaching as well as remote. Also instructs for Porsche Club of America and BMWCCA and Laps.com.Jeff has held competition licenses from SCCA, NASA, SVRA, HSR, Skip Barber, ACC, VARAC, VSCCA, VSDA, RMVR and VMC since 1996.Tracks Instructed On:Lime Rock, Mosport, MidOhio, Gingerman, Autobahn Country Club (all), Pittrace.Current Competition Licenses (with 2024 medical), SVRA, Autobahn Member Club Racing, SCCA TT Advanced, NASA TT, VSCCA, VSCDA.Tracks Raced.Tracks instructed plus Watkins Glen, Laguna Seca, VIR, Pueblo, Thunder Hill, Pocono, New Hampshire, Roebling Road, Second Creek. Track Experience, Texas Motor Speedway (Oval) Hockenheim, (Germany)In 2024 he published a book, High Performance Driving Education. A Student Guide.

CTD is a technology driven consultancy focusing on matching strategic business opportunities with technology to create more efficient workflow, collaboration and improved margins as well as advertising Agency new Business and M&A..In 2016 completed a major operational & tech audit for the CEO of Publicis Creative Communications companies (Leo Burnett, Saatchi, Publicis and NuRun), the 3rd assignment in 5 years.2014/16 for Manifest Communications, which was ranked the #1 Content Marketing Company. Jeff completed the assignment as head of Client Operations which included identifying a full time replacement.This is the second time he performed this role after a consulting assignment, the first being Strawberry Frog New York in 2011.In 2011, Jeff was appointed an Advisor to Moat, a NYC start up eventually bought by Oracle for $850 million in 04/17.He works directly with Marketing Clients on agency alignment. Assignments include Rogers, the largest cable/telcom in Canada. In 2013/14, CTD conducted a search for an AOR, the largest search ever in that country.In 2016, he completed 2 year alignment assignment for Aimia (Aeroplan), run by the ex-Rogers CMO. CTD works with agencies in New York, Toronto, Montreal, Digital agencies that need to expand into brand territory with integrated capabilities, as well as mega agencies that seek to be more agile in the digital space. Jeff consulted with SFO Cutwater after they repurchased it from Omnicom.In 2018 CTD completed discovery phase for operations at Mercury Media NYC advising the CEO on an Acquihire buyout which resulted in 75 jobs being saved.Jeff works with Mass Minority, a Data Driven Media Studio that invented patented methods & systems to improve brand performance effectiveness and efficiency. Adweek ranked MM as the #6 fastest growing of all global agencies on 09/19.He managed 7 patent applications & trademarks. 2 awarded.Currently works with a technology spin off "start-up", BAM Analytics US

A Virtual Global Production Department for both clients and agencies using technology to link creative forces from anywhere in the world to anywhere in the world.Clients: Cutwater (San Francisco), Millennium Communications, (Syosset NY), Havas WW (NY), Nationstar Mortgage (Dallas) Box.com (Palo Alto), Publicis Kaplan Thaler (NY).Project Examples: Designed, built and launched a full audio-video production facility for Havas WW. Produced 3 global digital campaigns for the world's best known video game makeras well as a global multi-media campaign for a brand new (IP) game. Produced several TV commercials for two major package goods brands including all Business affairs, talent management as well as multimedia asset traffic and delivery to media. Note: Two of the commercials were produced 1/3 cheaper than this Client's norm based on a totally integrated production approach that is the result of the Armory Collective Talent approach.Created a consolidated studio business model for the 3rd largest holding company agency. (Now 2024 the largest)Built Web content for a new real estate auction website for the countries largestmortgage company. Produced the launch campaign for a new Silicon Valley technology company now one of the "Ones to watch" in Wired magazine. Implemented an Asset Management program at a major holding company agency Designed and delivered a two day interactive production training program for Chrysler (MI)

New York, Ny, Us

Consulted on agency operations, process, workflow,revenue potential (digital studio, social media), financial and risk management.

New York, Ny, Us

Head of Operations and Technology.In addition to the full operations team of 25 project managers, Operations Directors and IT, Jeff also had P&L responsibility for JWTwo and Studio 5, the Internal Production Studios, (Video, Audio, Print and digital), the 3rd largest source of net revenue at JWT New York with a full time staff of 150.He led the rebuilding of the services, facility, talent and technology turning the studio businesses around from declining revenues and increasing costs to growing both revenue and profits for 3 years while significantly improving creative product quality. He also led a similar remote production effort for JWT Toronto's Tim Horton's account that also included dynamic automated production of all retail POP materials.He was responsible for recruiting and managing an enterprise-level technology development team of 15 people in Dallas in a similar effort to what was accomplished at Omnicom which he led for Mercedes-Benz. Supported with a major CAPEX investment authorized by WPP, they developed automated project management, workflow and resource management tools and technology integrated with the financial system overhaul to create real-time data to enhance project management, cost control and profitability.Microsoft, then a Client of JWT offered to buy the platform which had been built snd certified on a MS technology stack. The agency took the decision not to sell it.JWTwo was used as a springboard to launch Hogarth, a WPP global production company. Jeff provided the office facilities, technology and initial talent in a collaborative management effort with Hogarth founder Barry Jones to ensure a smooth entry while they built out their own NYC facility.

Los Angeles, Ca, Us

Worked on a major Talent management project with Omnicom CEOs and Area directors primarily in Asia Pacific and Europe.

New York, Ny, Us

Audited agencywide technology, produced a gap analysis and implemented Collaborative Internet Sites for integrating multiple Marketing partners working on the same project.Piloted Unilever with Sunsilk US introduction connecting 24 marketing partners.Developed an Integrated Production Services plan with capital required and timelines, Agency not ready at that time for major investment.

New York, Ny, Us

One of the pioneers of Integrated Marketing Jeff led collaboration of the Omnicom Mercedes-Benz USA team comprising 15 marketing services companies as well as development of high tech systems to facilitate the diversity of people, processes and disciplines to provide truly integrated marketing to Clients.

Advertising Agency, New York, servicing Weight Watchers International and Mercedes-Benz of Southern Caiifornia. Developed the first technology to remotely service the California business out of New York.Co-Founded IQ, a web development company that in 1996 built the first ever national Dealer Website Site for Mercedes-Benz.IQ developed the original Weight Watchers online program in 1996.Sold company to partner in 1999.

Co-Founded this full service agency in Canada (Toronto and Montreal) with the help of John Wren, future CEO of Omnicom. (Still CEO 2024)Won agency of the year with two campaigns nominated for the Advertising hall of fame. One commercial, Canadian Tire "Bike Story" declared one of the 10 best of all time in 2005. The creative for retailer Leons was credited with changing the retail advertising paradigm in Canada.Built it to $100 million and sold to WBDoner of Detroit in 1992.

Dip.Cim (Uk) Bsc(Us), Marketing

Smp (Omnicom "University"), Business

Fellow

Chartered Marketer, Digital Marketing

Diploma, Us Coast Guard Captain. Master, Vessels Up To 100 Tons, Us Coast Guard Approved Captain And Master'S License Curriculum

Instructor Level 3, High Performance Driving Education (Instruction)

Level 3 Certified Instructor, High Performance Driving Education

Certified Coach, Defensive Driving Instruction

Ba (Inc), Spanish, Language And Culture