Jeff Spears Email & Phone Number

Boulder, Co, Us

Boulder, Colorado, Us

Lead Ecommerce and paid media strategy for privately owned, PE-backed (L Catterton & Winona) premium pet food brand. Our products are found online, in grocery stores, and mass. I own the Retail and DTC ecommerce P&L.

Boulder, Colorado, Us

Moved from Los Angeles to Boulder to join Leadership Team and build organization’s digital team. The draw was an active acquisition space and strong CPG equity partners.

Van Nuys, Ca, Us

Led Ecommerce Sales and Marketing for fast-paced, privately held global infant and toddler CPG company. Owned company's Ecommerce (Retail & DTC) P&Ls, and led Amazon team’s US business growth with oversight on global Amazon strategy. Pioneered org’s paid marketing efforts and led omnichannel paid media strategy at Mass (Target and Walmart).

Van Nuys, Ca, Us

Centralized organization's digital commerce business from the field to HQ, set strategy, and built best-in-class team to transform Ecommerce business. Set channel strategy and led team to transformational Amazon sales growth while doubling DTC topline via supply chain, marketing, and channel optimizations.

Palm Springs, Ca, Us

Partner at boutique agency that led Business Intelligence projects for global media and entertainment companies. Managed day-to-day projects and ran business development and staff operations for firm. Universal Music Group, Project Lead – Santa Monica, CA • Managed 10-person project cataloging and commercializing video assets for digital distributionDIRECTV, Business Intelligence Project Manager – El Segundo, CA • Managed data project teams for NFL Sunday Ticket OTT launch, ensuring seamless implementation

Built marketing & sales team at free-to-play independent mobile game publisher and established in-house customer acquisition, product marketing, monetization, and customer care teams. Developed strategic partnerships with Apple, Google, Amazon, and Verizon. Helped lead pivot from paid to free-to-play game model entailing a rebrand and team reorganization which lead to 2X revenue growth. The company's product line was primarily original intellectual property augmented by licensed games from Disney, Universal, and PBS.

Glendale, California, Us

Responsible for all mobile content revenue (e.g. mobile games and music) and managed Major Account team in Disney's mobile publishing group. Pioneered direct relationships at Apple, Google, Verizon, and AT&T, and forecasted and delivered organization's sales targets, and developed distribution partnerships with non-Disney game partners for incremental sales.

Glendale, California, Us

Managed key accounts that made up 70% of divisional revenue in the mobile game, application, and ringtone space. Eclipsed targets for account base each year and pioneered the group's first cross-promotion campaign with LG/Verizon, netting free Disney advertising exposure. Was promoted to lead the team with responsibility adding intense talent distributed partner revenue.

Managed Western Region Sales with national, regional, and independent chain responsibility across a 9-state territory. Responsible for major account sales at Amazon, Tower Records, Costco, and Starbucks. Consistently exceeded sales goals and profit objectives with advertising budget ownership.

Managed sales and marketing and all revenue for EMI-Capitol record labels sold into Tower Records chain. Grew net billings while decreasing account investment during 2-year tenure. My team received “Vendor of the Year” honors as voted on by account retail and corporate staff.

Held field marketing, field sales, and lead sales role in the Los Angeles market.

Bm, Music, Business Administration

Mba, Business, Management