A highly motivated and experienced Account Executive with an excellent track record of achievements resulting in new and incremental business. Strong sense of corporate direction and customer needs, and enjoys the challenge of tight deadlines. Dedicated and reliable management resource with a first class work ethic.Accomplishments:o As Director of Sales & Marketing, I managed a team of sales reps that met and exceeded targets consistently (Play Distribution).o During my 19 years at Sony Music Canada, I consistently met and exceeded all quotas and targets for an account portfolio comprised of retail and wholesale customers in the Mid-West region (Alberta/ Saskatchewan/ Manitoba) worth $5 million per annum in direct billing. These increases continued despite a declining market in most other territories.o Created, developed and implemented sales and marketing promotions, marketing plans, advertising campaigns, and overall business plans to ensure cost effective sell through of product involving multi-media promotional partners (Sony Music).o Developed advertising, promotional budgets, and rebate programs while allocating the resources to ensure successful results for both company and customer (Sony Music).o Hand-picked by the President to sit on a senior management board to develop methods of creating new revenue streams in a declining marketplace.o Procured new business for Sony Music that resulted in a 25% increase for the region.o Consistently exceeded targets for 4 years straight.o Develop and maintain business relationships with 150 owners and managers of independent liquor stores and chains throughout Southern Alberta.o Budget and allocate sales tools, premium items, and POS materials to the account base and report on sales trends and opportunities in the field to management.o Manage the accounts at Crowfoot Liquor Chain, Solo Liquor Chain, Olympia Liquor Chain and Willowpark, as well as key independent accounts.