Jeff Swierk Email and Phone Number
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Jeff Swierk personal email
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Expert in delivering results globally in consumer centric, blue chip environments. Progressive, award-winning, and results-driven senior global marketing leader with proven success creating and launching innovative marketing campaigns, driving results through strategic alignment with internal stakeholders, engagement with key external partners, flawless execution and ongoing measurement. Deftly translate consumer insights into high-impact, integrated marketing, sponsorship & experiential programming that drives brand and commercial results in fiercely competitive markets. Robust reputation for embracing fresh and alternative thinking to address complex business challenges. Well-regarded for delivering projects on-time and within budget despite shifting priorities, demanding expectations, and stringent deadlines. Strong leadership skills in galvanizing teams to embrace a singular vision.
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Chief Marketing OfficerPortrait Media GroupNew York, Ny, Us
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Senior Vice President MarketingGroup Black Aug 2023 - PresentMiami, Florida, UsResponsible for defining the overall global marketing function, go to market product strategies, content and experiential production. -
Head Of Special ProjectsGroup Black Jul 2022 - Aug 2023Miami, Florida, Us
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Chief Marketing OfficerSdk Co Jul 2021 - Jul 2022Laramie, Wy, UsResponsible for defining the overall global marketing function and go to market product strategies inclusive of acquisition, retention and monetization. *Drive implementation / execution of Marketing strategies and tactics to achieve key revenue results based on a quarterly and annual basis.*Build measure and optimize traditional acquisition and onboarding funnels*Collaborate, communicate, and liaise with other teams, with the goal of unifying customer service, distribution, and other divisions in order to meet market demands.*Full audience/market segmentation, persona building and subsequent brand vision/guidelines creation.*Develop brand guidelines and ensure brand guidelines are translated into content generation aligned with persona mapping and brand tone.*Plan, implement and manage token marketing strategy to meet specific KPI’s*Align the organization around customer centricity using design thinking, data and analytics to deliver customer experiences, as well as measurable business results -
Head Of Sponsorship Marketing & Publisher SolutionsTriller Oct 2020 - Jul 2021Los Angeles, Ca, UsResponsible for driving revenue generating partnerships with Comscore Top 100 publishers and co-creation of a 360 degree marketing plan*Lead sponsorship sales and valuation modeling for Triller Fight Club, Triller App & Verzuz *Build and grow sales pipeline of premium publishers across US & Global Markets*Close deals with Comscore Top 100 publishers and contribute to maximizing or exceeding revenue performance targets*Lead and educate publishers on developments in the product roadmap and how our product offering addresses a differentiated platfor*Negotiate commercial terms and address contractual concerns to close agreements*Work closely with the Triller Publisher Success team to ensure a seamless transition from the sales process and into a program of long-term development and nurturing.*Accountable for delivering on and exceeding revenue goals and margin targets*Work directly with the Triller Solution Engineering team to ensure successful implementation of our advertising solutions. *Support Chief Brand & Growth officers on the creation of a 360 degree marketing plan inclusive of communications strategy, consumer acquisition and retention planning.*Ideate and develop unique Triller only event concepts for activation and third party sales opportunities.*Support the development and execution of Triller's performance media plan -
Vice President North American Marketing & SponsorshipMastercard Jan 2017 - Apr 2020Purchase, Ny, UsPromoted to improve brand and commercial results of Mastercard's US & Canada Sponsorship Marketing function by implementing an exciting new vision that has established a strategic approach across all B2B, B2C & B2B2C sponsorship planning and activation. Drive results by implementing a collaborative and integrated approach across key organizational teams including Product Development, Brand, Creative, PR, Consumer Insights, Digital & Social Media, Global Marketing and Sales. Results include increased impact of sponsorship & events, specifically improving brand awareness and reach, improved brand health metrics, customer retention, sales growth, and optimized efficiencies resulting in 12% reduction in annual event marketing spend. -
Vice President, Us Consumer MarketingMastercard Jan 2013 - Jan 2017Purchase, Ny, UsAuthor and US Marketing lead for Emerging Products & Digital Payments, including Apple Pay, Android Pay, Samsung Pay, Masterpass, Priceless Surprises, Music & all Millennial centric programs. Spearheaded campaigns that drove brand growth and improved YoY Brand health metrics, including consideration and purchase intent. Led negotiation and activation of all marketing plans with media & event properties, celebrities and influencers, including B2B and B2C activations.
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Chief Strategist & Marketing TechnopologistThe Strategy Dept. Jan 2008 - Jan 2013New York City, Ny, UsThe Strategy Dept. connects brands to consumers by fusing marketing innovation with technology.• Development of interactive strategy, user experience, and technical execution across all agency accounts.• Leadership of strategy and execution for social network, mobile marketing and web initiatives including strategic planning, audience and competitive analysis, content and promotional strategy, interaction design, SEO, SEM and project management.• Functions in multiple roles simultaneously leading consumer insights, brand planning, advertising plan development, creative, public relations strategy, media planning & buying, CRM and production. • Responsible for strategic and tactical marketing and media planning for clients in the technology, entertainment, and fashion verticals.• Leverages digital advertising expertise across SEM/SEO, display, social networks, mobile, blogs, ROI modeling to support agency core competency.• Architect of both lifestyle and life-stage marketing to drive creative and media efforts targeting soccer moms, sports fans, teens/young adults and urban segments. -
Vice President MarketingMtv Networks- The N Sep 2006 - Dec 2007New York, Ny, Us• Served as strategic linchpin and liaison between the research, advertising sales, brand creative, online, affiliate relations, public relations and programming functions of the network, bringing a consumer perspective to the team's work, ensuring consumer insights inspire meaningful and relevant brand expressions that connect with audiences.• Authored the annual brand marketing strategy, plan and budget for The N and the 2007 Emmy Award winning website The-N.com.• Managed the execution of all integrated cross-platform initiatives in support of ad revenue and brand goals• Programmed, strategized and oversaw all musical content for The N- music video & music based interstitial programming, music licensing for on-air/in show opportunities and live performances; Serve as primary network contact to music labels to secure music content.• Managed all aspects/stages of off-channel promotional development, pitch, execution and fulfillment working with internal and external partners.
Jeff Swierk Skills
Jeff Swierk Education Details
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Liu PostPublic Relations/Marketing -
Montclair High School
Frequently Asked Questions about Jeff Swierk
What company does Jeff Swierk work for?
Jeff Swierk works for Portrait Media Group
What is Jeff Swierk's role at the current company?
Jeff Swierk's current role is Chief Marketing Officer.
What is Jeff Swierk's email address?
Jeff Swierk's email address is je****@****ept.com
What is Jeff Swierk's direct phone number?
Jeff Swierk's direct phone number is +191759*****
What schools did Jeff Swierk attend?
Jeff Swierk attended Liu Post, Montclair High School.
What skills is Jeff Swierk known for?
Jeff Swierk has skills like Advertising, Mobile Marketing, Marketing Strategy, Social Media, Social Media Marketing, Online Advertising, Marketing, Strategy, Digital Media, Brand Management, Public Relations, Digital Marketing.
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