Jeff Thomas Email & Phone Number

New York, NY, US

Santa Monica, California, US

I drive B2B performance through full-funnel user acquisition and growth strategies across multiple digital channels globally. Leveraging robust data analytics and attribution modeling, I develop innovative campaigns that maximize marketing ROI and deliver measurable business impact. My expertise spans managing high-performing teams, optimizing global.

Seattle, WA, US

As a Sr. Product Marketing Manager at Amazon, I spearheaded B2B user acquisition and conversion optimization initiatives across digital channels, organic, events, and partnerships. Leveraging data-driven analytics, I launched marketing strategies that achieved an 11% YoY revenue uplift. Responsibilities included managing marketing teams, implementing LTV.

New York, NY, US

New York, NY, US

As Senior Director of Digital Strategy at Hearts & Science, I led a cross-functional marketing team overseeing over $100M in annual spend. Leveraging data-driven insights, I spearheaded the go-to-market digital launch strategy for HBO MAX, surpassing quarterly user acquisition goals by 34%. Responsibilities included full-funnel marketing campaign.

San Francisco, CA, US

Managed a ragtag group of brand and performance digital planners on Google Search app, Google maps, Google Duo, Google Assistant, and Google Fi. I oversaw the end-to-end planning process including data-driven audience planning, waterfall modeling, and media strategy. We combined 1st party data, dynamic creatives, and audience first planning to answer.

San Francisco, CA, US

I was charged with going to London, UK, and onboarding the entire Google SMB Display media business. Became the subject matter expert in display paid media between Google ads, Doubleclick (DV360), YouTube Trueview Video, social platforms, and direct buying. Partnered with data science leads to combine google analytics and bigquery data sets to create SMB's.

San Francisco, CA, US

We created a world-class performance program on Google apps. I created an aggressive test-and-learn agenda across digital marketing channels including, Social, Google SEM, Facebook, Twitter, Youtube, and reservation buying. This framework was adopted across other lines of business. I provided campaign performance analysis, timely optimizations, and.

London, GB

Lead SEM / Display paid campaigns across two luxury and banking clients. I developed campaign strategies, improved media cost efficiencies, and tested emerging channels and tactics. Compiled and lead weekly client reporting, revenue tracking, and secondary initiatives. Created and recommended all ad copy testing, media flighting, custom bid strategies.

Cedar Rapids, Iowa, US

Created, optimized, and reported on local small business paid search and SEO campaigns.Managed Google SEM and Bing SEM for Paid search. Used tools like Google Analytics, SEMrush, Google Search Console, and Moz to track SEO optimizations.Optimizations included, affiliate linking, blog linking and partnerships, organic social posting, Google and Bing.

Long Island City, NY, US

Managed 30 local pharmaceutical clients and digital marketing.Launched Hersco’s first paid search program and Ecommerce site. Actively managed Google and Bing SEM while partnering with Google account managers to implement best practices.Attended and represented the company in tradeshows, academy meetings, and conferences.Created media dashboards to monitor.

Supported the marketing managers with day-to-day digital campaign performance across google AdWords, bing ads, and yahoo search.Recommended & executed campaign optimizations across all paid search channels.Managed the company's paid social ( Facebook ) community and business page.Generated weekly paid search reporting.Lead the creation of the company's.

Stockholm, SE

Helped conduct market research before the launch of their new site, wetfeet.com.Organized campus focus groups and one-on-one interviews.Conducted and supervised wetfeet.com events at Temple University to strengthen brand equity

Helped develop daily reports and statistics for clients while also relaying their questions and concerns to the account executivesWorked on quarter business reviews for clients including Yahoo.com and Harley Davidson

Advertising / Marketing, Advertising

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