 LEADERSHIP: I lead by believing people are doing the best they can in each moment they make decisions. I acknowledge that every person comes into a situation with a unique perspective and focus on listening to others’ viewpoints with genuine interest. I am curious rather than confrontational when others disagree or resist. I believe in acting with intention and being aware of your presence. I lead by example and inspire others to follow.  EXPERTISE: 20 plus years as a C-Level, global B2C and B2B marketing, brand, and customer experience executive growing revenue across multiple industries including banking, insurance, and consumer products. I most recently served as the chief marketing and customer officer at Rockland Trust Bank. One area of focus was on an omni-channel, e-commerce strategy managing the P&L and developing a new acquisition channel. I have proven expertise in developing brands to increase market share coupled with leveraging a compelling track record in innovation and data analytics to target new customer segments. INDUSTRY EXPERIENCE: Over 20 years in a variety of industries including: B2C | B2B | Banking | Insurance | Consumer Product Goods | Beverages | Food | Investment Management | Wealth | Electronics  MY SPECIALITIES: B2C | B2B| Marketing Strategy | Brand Strategy | P&L Management | Strategic Planning | e-Commerce | Digital Transformation | Omni-Channel Strategy | Mobile First Strategy |Change Management | Advertising Strategy | Data Analysis | Attribution Analysis | Business Intelligence | Marketing ROI | Research & Analysis | Customer Experience | Marketing Operations | SalesForce | Saas | Segmentation Strategy | Customer Personas | Customer Journeys |Product Management | Website Optimization | Personalization Strategy | Customer Acquisition | Customer Cross–sell | Share of Wallet | Experiential Strategy | Brand Campaigns | Public Relations | Retail | Channel Management | Content Strategy | SEO | SEM | Social Media Strategy | Direct Mail | Call Center Management