Multichannel Account Executive
CurrentUtilize a consultative approach to collaborate with businesses of all sizes, crafting tailored marketing solutions that effectively reach specific audience segments nationally and regionally. Clients include Fortune 500, Professional Sports Teams, and national beverage brands. Skilled in managing campaigns and budgets, creative production, audience segmentation, persona development, and a broad range of digital and traditional marketing channels, including email, social media, display ads, retargeting, geofencing, OTT/CTV, programmatic audio, SEM, SEO, and print. Collaborate with operations team to ensuring successful execution. Leverage tools such as Google Analytics, Resonate, Simpli.fi, and CRM systems to analyze performance, develop reports, and provide actionable, data-driven recommendations.