Jen Van Hala Email & Phone Number

United States

Michigan, United States

Hand-picked to serve as the global GTM lead for SAP’s cloud services subscription revenue & SaaS model — defining & bringing to life the solution-selling motion, educating & training regional teams & lines of business on the strategy, and playing a key role in driving the company’s critical transformation and scaling for a volume business. The team efforts of this strategic initiative culminated in the launch of dozens of new cloud services, thousands of new customer opportunities, digital store sales, a significant reduction in customers with no-path-to-go-live, and notable growth of deployed annual contract value, recurring revenue, renewals & expansions.• Served as a primary champion for the role the Services arm of a Cloud company must play - aligning the strategy across multiple business and cross-functional teams, driving cultural & operational changes, creating enablement assets & tools, ensuring the model was embraced and adopted, and ultimately increasing ARR, GRR, ACV & TCV.• Promoted the inclusion of cloud services in SAP’s product roadmap and GTM launch framework - formally connecting services to the company’s ongoing stream of new releases, features, and functions, resulting in increased customer adoption and accelerated time to value.• Fostered modernization of the cloud sales approach — reimagining compensation & incentives, developing a simplified marketing BoM, and consolidating multiple disparate sales cycles into a single harmonized solution-selling motion and driving down the cost of sales.• Proactively shored up support for ecosystem partners to move into new markets - unlocking opportunities to scale & grow the volume business via mid-market and SMB customers.• Launched a centralized, one-stop-shop global team and digital knowledge repository to support all customer-facing teams - enabling them to thrive and simultaneously delivering the foundation for a future AI-powered solution.

Michigan, United States

Approached to extend the North American success of SAP MaxAttention across the globe — bridging between all regions to unify, standardize, as well as localize SAP’s premium engagement offerings. The teams’ efforts culminated in double digit growth and exceeding revenue, margin contribution, profitability, and customer growth targets. •Led a lean, high-performing, global team to execute strategic initiatives — rolling out best practice guidebooks for commercials, QBRs, customer scorecards, SLAs, delivery excellence, and renewals & expansions, defining an internal / external framework for communications, and launching the first global premium engagement customer newsletter, enhancing the customer experience, and increasing customer engagement & success.•Expanded the sales enablement, whitespace analysis & business development tool for defining where to play and how to win across all regions around the world – leading to a consistent approach to identifing prioritizing and capturing new leads and growing the business.

Michigan, United States

Tapped to build a centralized sales enablement, business development & sales support organization around the company’s highest-priority services revenue stream and flagship program, SAP MaxAttention. This teams' dedication led to achieving double-digit YoY growth across multiple years and scaling success with the launch of two new offerings - SAP ActiveAttention in 2012 and SAP Value Assurance in 2016.• Designed and built the organization - delivering its mission, team structure, operations, and KPIs while serving as an executive sponsor to new and at-risk customers.• Owned & directed new business & market development methods — executing a partner strategy, launching a comprehensive suite of programs & sales enablement plan, developing & rolling out an automated, intelligent, whitespace analysis, key indicator, business development tool, and ultimately growing demand, securing net new logo customers, expanding existing accounts, and accelerating lead generation & bookings.• Drove the pivot to producing customer references with cited quantitative KPI improvements, launched a customer-to-customer micro-event program and industry roadshow, delivered a customer story repository, customer proposal navigator, and customer value case creation service – accelerating the deal cycle and enabling more salespeople to exceed quotas and delight customers.

Michigan, United States

Selected to design & build the company’s first resource management organization and technology solution (product) from the ground up — delivering a massively successful model in less than 12 months that maximized the consulting workforce & utilization of NA’s talent pool, reduced complexity, increased operational efficiency, addressed capacity constraints & provided a validated template for global adoption. The utilization, operational efficiencies, employee retention, and customer satisfaction improvements and results of this team earned it the global reputation of being a Well-Oiled Machine. •Served as chief SME and brand ambassador for SAP’s Resource Management offering — presenting as a Keynote speaker at Professional Services Industry events, supporting deal pursuits & value engineering solutions while helping customers identify & navigate the challenges of global staffing (e.g., supply & demand, skillsets, career paths, availability, background checks, drug screens, taxation, visa processes, etc.) to increase utilization & grow revenue.•Actively led the Steering Committee for designing and implementing SAP’s first closed loop resourcing solution— securing sponsors from all delivery regions, HR, Finance, product engineering, IT and sales, laying out the roadmap, processes, tools, controls, business & compliance requirements, change management, cut over & go-live plan and ultimately delivering a standardized, predictable repeatable resourcing method to ensure the right resources were deployed to the right projects at the right time, at the right price.

Texas And Illinois, United States

Promoted into a management role within the Midwest region — growing and transforming a group of amazing Finance & Controlling Consultants and Project & Program Managers into one of the company’s highest-performing teams and successfully exceeding revenue targets, contribution margin, utilization, charge rates, and consultant retention & engagement.• Cultivated an atmosphere of trust, accountability, and partnership — empowering consultants, sales, and partners to become trusted advisors to hundreds of customers and consistently eclipsed KPIs.• Led the team with passion & care – hiring & shaping future leaders, assessing employee development needs, creating new job profiles, administering performance improvement plans, designing career paths and the associated training & enablement plans, implementing succession planning, monitoring and measuring team and technology returns on investments and optimizing incentive allocation and the P&L.

Texas, United States

• Upon completion of a full-time MBA, recruited into the world-leading enterprise software company to serve as a Production Planning & Materials Management Consultant — acting as the point person on some of the company’s most critical US & global implementations and tightly aligning with partners to exceed customer expectations.

Rochester, Mn And Raleigh, Nc, United States

• Entered career, cutting teeth in procurement & contracts administration at Big Blue — receiving career-forming experience & hands-on mentorship in consulting stakeholders, engineering RFPs, negotiating complex agreements, performing root-cause analysis, optimizing processes, and managing KPIs.

Bachelor Of Arts - Ba, Materials & Logistics Management

Master Of Business Administration - Mba, International Operations

Master Of Business Administration - Mba, International Business