Agency for Toxic Substances and Disease Registry (ATSDR) Office of Innovation and Analytics Geospatial Research, Analysis, and Services Program (GRASP) Managed a team of three communicators. Responsible for assigning work, reviewing all products, and maintaining production schedules. Lead weekly communication team meetings and action item meetings with branch chief and deputy. Proactively addressed and resolved workflow challenges such as internal and external approvals and delays, and concerns with subcontractor or external agency deliverables. Built and maintained relationships with communications staff and leadership at the division and center level.  Provided technical assistance and communications consultation to SMEs. Wrote Fund If Available proposals, task order project descriptions, proposals, website and intranet content, social media, program newsletters, meeting and conference materials, content for CIO annual reports, and fast turnaround responses to media inquiries.

 Develop all health communications for three separate birth defects programs within NCBDDD.  Leverage partner communication channels to promote CDC science products. Design and manage health communication projects with national external partners.  Write program fact sheets, policy fact sheets, partner alerts, web content, web features, plain language research summaries, messaging matrixes, social media, SME media talking points, interactive quizzes, presentations, abstracts, and video scripts. Completed 17 web features and seven plain language research summaries.  Serve as CDC primary contact and manager for multi-year communication collaboration with the American Academy of Pediatrics. Project included focus groups, message design, interactive design, content development using an existing clinical care algorithm, and promotion/dissemination of the tool which involved search engine optimization and promotion via media placement, social media outreach, and promotion through professional organizations.  Provide technical assistance to senior leadership at partner organizations. Assistance included production schedules, estimating graphic design and print production services, hiring and working with vendors, designing web-based tools, campaign design and implementation, policy documents, and communication best practices. Manage consultation with FHI 360 to develop communications plan. Project elements included qualitative partner audit, elevator speech workshop, messaging matrix, environmental scan, SWOT analysis, identification of quick wins, and long-term strategies.  Write dissemination plans for clinical care guidelines for spina bifida and Duchenne muscular dystrophy.  Develop graphics for the web, social media, and presentations.  Manage clearance, CDC-INFO inquiries, and CDC Forecasting Portal.

CDC COVID-19 Response Maritime Unit/Global Migration Task Force

 Produced 32 interviews filmed over the course of four days for the National Center for HIV/AIDS, Viral Hepatitis, STD, and TB Prevention (NCHHSTP) podcasts. Supervised crew of videographer, lighting director, audio engineer, and writer/producer. Supervised delivery of six scripts with B-roll and nine fact sheets.  Wrote report summarizing five years of qualitative monitoring and evaluation research for large-scale online prevention portal (NCHHSTP). Developed communications marketing plan for consumer health website Get Yourself Tested (NCHHSTP).  Designed questionnaire and conducted domestic and international key stakeholder interviews for the Center for Global Health. Coded and analyzed open-ended responses. Implemented electronic marketing channels to deliver online advertising campaign for National Center for Health Marketing, Division of Partnerships and Strategic Alliances. Managed and developed creative materials and graphics for banner ads. Identify media to reach target audiences of Non-Hispanic Blacks, Hispanics and Latinos, and human resource directors. Selected media outlets were Black America Web, SHRM.org, and Univision.  Prepared fielding of usability testing survey for new version of an existing consumer campaign website Act Against AIDS. Design survey participant criteria, selecting participants from partner organizations based in cities with high incidence of HIV (NCHHSTP). Debugged and wrote user guide for proprietary software application for NCHHSTP.

 Supervised branding, marketing, and fundraising communications programs for colleges, universities, and private schools in the United States, Canada, Mexico, France, and Egypt.  Executed 60% of the firm’s contract billing for marketing communications programs lasting 6 months to 5+ years from project design to final implementation.  Established quantitative audience research programs including project design, budgeting, fielding, and methodology. Supervised survey instrument development, tabulation, and analysis.  Designed qualitative focus group research programs of as many as 25 discrete segmented groups of internal and external stakeholders. Directed project teams of local and remote consultants, researchers, writers, graphic designers, photographers, web programmers, and vendor partners.  Coordinated and scheduled of multi-day offsite photo shoots between client contact and professional photographer and photographer’s assistant.  Wrote proposals, budgets, contracts, and timelines.

Developed and implemented national public relations campaign. High volume media relations and trade show presence. Coordination of vendors and freelancers. Primary client was Atlanta Centennial Olympic Properties, the licensing and marketing arm of the 1996 Atlanta Olympic Games. Account executive for agency's Atlanta pro bono clients including the Georgia Council on Child Abuse and Egleston Children's Hospital. New business coordinator duties including managing graphic design studio deliverables, pitch decks, pitch presentations, and research.