Jennifer Baker

Jennifer Baker Email and Phone Number

Strategic Business Leader | Board Member | 2023 Georgia CIO Award Finalist
Jennifer Baker's Location
Atlanta Metropolitan Area, United States, United States
About Jennifer Baker

I bring over 20 years of experience revolutionizing various industry segments, including FinTech, Retail, Banking, Insurance, Technology, and Consumer Products. My expertise lies in seamlessly bridging business and technology to drive transformative innovation and exponential business growth.Throughout my career, I have orchestrated comprehensive transformations that have positioned organizations for scalability, reduced technical debt, and improved operational efficiency. My strategic leadership has led to significant cost reductions and revenue growth, including a $3B increase through streamlined operations and enhanced digital product offerings.I am passionate about leveraging cutting-edge technologies to align with organizational goals and create a competitive edge. My work in developing breakthrough biometric and self-service technologies has dramatically enhanced customer experience and operational performance. I have also led the design and execution of digital products and services to meet evolving customer behaviors, successfully acquiring substantial market share.My commitment to diversity, equity, and inclusion (DEI) is evident through founding and leading the first DEI board and multicultural resource group at Synovus, earning recognition for outstanding contributions in this area. My international leadership experience spans across India, Mexico, and the UK, where I have coached globally dispersed teams of 150+.In addition to my professional achievements, I hold an AI Strategy certification from Cornell University and a Lean Six Sigma Green Belt certification. I have been recognized as a 2023 Top 5 Georgia CIO Orbie Award recipient, a 2023 Top 3 Finalist for WIT Women of the Year (Tech Category), and a 2024 Top 3 Rotary International Women of Impact in AI and Tech Category.I currently serve as a board member for Women in Technology (WIT) and DataScan, a leading FinTech firm specializing in software risk solutions for the automotive industry. My passion lies in driving digital innovation, operational excellence, and fostering an inclusive workforce dedicated to continuous improvement and sustainable business results.Let's connect if you are interested in transformative solutions that integrate talent, processes, and technology to drive impactful business outcomes.#Leadership #DigitalTransformation #Innovation #TechLeader #AI #FinTech #BusinessGrowth #OperationalExcellence #DEI #Inclusion #TechInnovation #StrategicPlanning #DataDriven #LeanSixSigma #DigitalStrategy #WomenInTech #SaaS

Jennifer Baker's Current Company Details

Strategic Business Leader | Board Member | 2023 Georgia CIO Award Finalist
Jennifer Baker Work Experience Details
  • Synovus
    Chief Technology Officer
    Synovus Jan 2015 - Mar 2024
    Columbus, Georgia, Us
    Provided executive oversight of 24x7 operations, advisory services, client experience, and overall service delivery for a $61B asset-based bank. Managed capital budgeting and cost optimization for budgets ranging from $100M to $250M. Led strategic planning and execution, as well as human capital strategy and development.• Cultural and Operational Overhaul: Orchestrated a comprehensive transformation that positioned the company for scalability, reduced technical debt, and improved operational efficiency.• Operational Streamlining: Championed initiatives that streamlined operations, reducing costs by 22% through system rationalization and enhancing digital product offerings, resulting in $3B in revenue growth.• Business & Operations Focus: Designed modified digital products/services to meet evolving pandemic customer behaviors to acquire market share (e.g., $3B in PPP program) and introduced an end-to-end operational model to drive business revenue and product targets. This included leveraging data and predictive analytics to anticipate customer needs and improve service delivery.• Strategic Roadmap Alignment: Aligned a multi-year product and service enhancements roadmap, driving significant capability improvements.• Crisis Management: Designed and implemented strategies that protected the company during the 2020 economic uncertainty, transitioning the business model to a scalable and hybrid human capital program.• Future-Forward Investments: Partnered with leadership to envision and execute a long-term investment strategy, balancing business continuity with transitioning to a Digital/SaaS-first model, accelerating product and revenue growth.
  • Truist
    Senior Vice President, Self-Service Product Manager
    Truist Mar 2010 - Jan 2015
    Charlotte, North Carolina, Us
    Oversaw developing and implementing comprehensive digital strategies to enhance self-service channels, including ATMs, virtual teller, branch automation and digital branch content platforms for a $300B asset-based bank. Managed cross-functional teams and large-scale projects to drive innovation and operational efficiency.• Operational Scaling: Strategized and executed a plan to scale operations for explosive digital growth, building and developing a 50-person team. This "best in class" approach was adopted in 180 branches, creating a go-to-market sales framework for a direct-to-consumer prospecting alternative model.• Innovation Leadership: Cultivated an internal innovation strategy, creating the "branch of the future" store. Led teams of 110~, directing initiatives across internal, external, and global offshore development teams.• Customer Experience Enhancement: Enhanced cross-business client experience and deepened multi-relationship product penetration. Introduced an omnichannel strategy and solutions, leading cross-functional planning sessions that united Retail, Digital, and Mortgage divisions under a shared vision.• Technology Adoption: Drove achieved objectives related to consumer adoption of new technology, aligned retail and omnichannel strategy across ATM, Digital, Mobile, Video Teller, and Branch channels, significantly enhancing customer engagement and satisfaction and utilized data and predictive analytics to refine customer interaction models and improve user experiences.• Facility Design and Branch Automation: Showcased modified facility designs and branch automation such as video tellers, automated call centers, or technology bars.
  • Wells Fargo
    Assistant Vice President, Retail Operations
    Wells Fargo Mar 2006 - Feb 2010
    San Francisco, California, Us
    Led retail operations during a significant merger and acquisition period, focusing on cultural integration, operational efficiency, and strategic enhancement of branch services for a $1.7 Trillion bank holding company.
  • Aig
    Technical Services Manager
    Aig Sep 2001 - Mar 2006
    New York, Ny, Us
    Led technical services and operational strategy, driving growth and innovation across a multi-state broker network for a ~$100B wholly-owned subsidiary within the ~$549B AIG holding company.

Jennifer Baker Education Details

  • Kennesaw State University
    Kennesaw State University
    Computer/Information Technology Administration And Management

Frequently Asked Questions about Jennifer Baker

What is Jennifer Baker's role at the current company?

Jennifer Baker's current role is Strategic Business Leader | Board Member | 2023 Georgia CIO Award Finalist.

What schools did Jennifer Baker attend?

Jennifer Baker attended Kennesaw State University.

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