Jennifer Catozzo Email & Phone Number

Virtual

Responsible for optimizing the Member Experience related to Welcome and Onboarding journeys, identifying and solving for communication gaps to improve end-to-end member engagement and retention. Create new, relevant personalized educational programs to improve overall customer satisfaction and drive Net Promoter Score (NPS).• Lead Medicare member-facing communication initiatives from strategy development through tactical execution of omni-channel marketing campaigns • Coordinate and consult on projects to improve digital self-service in alignment with enterprise capabilities• Collaborate with marketing technology teams to improve digital content relevancy and user experience related to member-facing online tools• Provide guidance and direction to internal and external teams, serving as the subject matter expert and product manager for member retention communication initiatives• Partner with key business stakeholders to develop and maximize short and long-term value of investments• Achieved Medicare Super Star Award 2Q2018 for participation in an ABX event which improved processes for translating and delivering member communications in alternative formats • Rated as Highly Successful Performer for 3 consecutive years, delivering results above expectations

Virtual

Developed member communications strategies compliant with Medicare Part D requirements for 175 Employer Group clients. Led a team of 6 Communications Specialists and 3 Marketing Operations Managers.• Collaborated with cross-functional product and marketing teams, ensuring Medicare compliance requirements were met and brand standards were accurately represented in all member communication initiatives• Delivered on communication tactics by identifying campaign and client requirements while coordinating activities across multiple areas of the organization, impacting project scope, budget, risk and resources• Led multiple cost-savings initiatives to lower print expenses by more than $2M in 2016 through utilization of alternative messaging channels, including digital delivery to members with an electronic preference• Coordinated with Finance and Communications Fulfillment teams, providing forecasts and estimates to develop accurate print budgets

Virtual

Planned, directed and monitored projects to proactively identify resource needs, perform quality reviews and appropriately escalate issues. Led a team of 3 Marketing Operations Managers.• Facilitated ongoing interactions with cross-functional partners, developing and executing flexible communication production schedules to meet all necessary compliance and client requirements• Led initiative for digital delivery of communications, providing for positive member experiences while meeting compliance deadlines and achieving cost savings of over $235K in 2015• Rated as Top Performer successively for 3 years, achieving outcomes above job level requirements

Franklin Lakes, Nj

Directed end-to-end print production and fulfillment for compliance-driven member communications consisting of multiple print components and customized client versions. Managed team of 5 Print Production Coordinators.• Created and maintained schedules for the development, print and mailing of over 2M communication pieces for 100+ clients, delivering compliance related information to members during the critical Annual Enrollment Period• Engaged daily with internal and external partners to ensure accuracy, timeliness and cost-efficiency• Key contributor to 2006 Medicare Part D launch, receiving recognition from Executive Committee for managing multiple communications projects and surpassing enrollment goals• Received recognition award for launch of the Medco Medicare Part D Advantage Campaign which drove $500K in annualized incremental margin with a 10.6% conversion rate in just 6 months• Rated as Top Performer for 6 years, successfully achieving accomplishments in every area of contribution

Franklin Lakes, New Jersey, United States

Coordinated workflow of development through approval for printed materials required for new member Welcome Kits. Oversaw daily communication and trafficking of communications between legal and compliance, client account teams, operations groups, proofreading and print vendors.• Completed re-branding effort for Welcome Kit communication materials for more than 200 clients in 4 months• Created and managed weekly status reports, supporting cost-effective transition from a 20-page new member welcome brochure to an 8-page communique

Morristown, Nj

Responsible for directing and coordinating production activities associated with direct mail marketing efforts and print campaigns on behalf of the marketing group for AT&T’s Voice over Internet Protocol (VoIP) product.

Jersey City, Nj

Under the Graphic Communications division, managed Print Production for five major accounts, supporting more than $10 million in sales by interfacing with clients, sales, and manufacturing to plan, schedule, and traffic jobs from preflight to delivery.

New York, Ny

Developed, trained, and managed a staff of nine client service, production support, and administrative positions to support ten account executives with annual sales of over $4M.