Jennifer Draz-Paquette Email & Phone Number

Beloit, Wisconsin, United States

Lead digital & activation marketing for industry-leading foodservice brands, such as Island Oasis, DaVinci Gourmet, Big Train, Oregon Chai and Golden Dipt.

Beloit, Wisconsin, United States

Lead digital marketing strategy (B2B and B2C) across Kerry's portfolio of food and beverage brands. Brands include:-Island Oasis-DaVinci Gourmet-Oregon Chai-Sprinkle King-Big Train

Janesville/Beloit, Wisconsin Area

Developed and carried out all aspects of YWCA Rock County's communications and marketing. Maintained the organization's website, social media, public relations and marketing content for all of YWCA Rock County's programs and events. Crafted statements and speeches for the organization's leadership, as well as provided graphic design services for YWCA Rock County's marketing and event materials.

Green Bay, Wisconsin Area

As a Marketing Generalist at Prevea Health and HSHS-Eastern Wisconsin Division, I was responsible for developing and implementing marketing strategies to promote various services within both organizations. Key responsibilities included:• Collaborating with internal stakeholders, including recruitment, community benefit, spiritual care, volunteer services, foundations, and pharmacy, to develop messaging and materials that align with organizational goals.• Developing and executing marketing campaigns, including email marketing, social media, and digital advertising, to promote services and programs to target audiences.• Creating high-quality marketing materials, including posters, flyers and web support• Managing the production and distribution of marketing materials, coordinating with external vendors as needed to ensure timely and high-quality deliverables.• Tracking and analyzing the effectiveness of marketing efforts, using tools such as Google Analytics and social media analytics to inform future strategies.• Maintaining consistent branding across all marketing materials, ensuring that all materials adhere to established brand guidelines.

Green Bay, Wisconsin Area

I coached reporters and producers to achieving their best work. Throughout my journey at FOX 11, writing had always been at the forefront. That writing included writing copy for newscasts, web stories, and social media posts. From writing engaging social media posts, to analyzing the numbers to see which posts over-achieve, I helped target our message to reach the most people possible. The FOX 11 Facebook page has more than 190,000 followers – and that is no accident!I also created award-winning special coverage.As election coordinator for FOX 11, I shaped the station’s election coverage. Following the 2018 presidential race, our work was awarded “Best Election Coverage” by the Wisconsin Broadcasters Association.

Green Bay, Wisconsin Area

I worked my way up the producing ladder, culminating with producing the #1 late newscast in the market.With live TV, no matter what the day brings, deadlines do not move. As producer, I had to be quick thinking and even-tempered. As producer, I wrote much of my newscast and copy-edited the associate producers' work. Writing for local television requires an understanding of a wide array of topics. One minute your're writing about a presidential race, the next minute you're writing about a car crash.

Duluth, Minnesota Area

I directed an Emmy winning morning newscast for the ABC-Affiliate in Duluth, MN.

Duluth, Minnesota Area

I guided hour-long tours on the retired Great Lakes freighter and trained new tour guides.

Bachelor'S Degree, Political Science, Journalism

Activities and Societies: UMD Statesmen Newspaper

Leadership Training For Managers

Over seven weeks, I learned different management techniques. From the basic, to the advanced, I was able to strengthen my abilities.

Getting Started As A New Leader Seminar, Continuing Education - Leadership

Received four hours of continuing education credits for successfully completing the "Getting Started as a New Leader" seminar

St. Scholastica Tv Station

During my time in Duluth, MN for college, I acquired some of my credits by working with the TV station for the college of St. Scholastica..