Jenell Bakey Email & Phone Number

Lancaster, Pa, Us

Lititz, Pennsylvania, United States

Manage high-volume project workloads for a team of content writers and UX writers Conduct weekly team meetings, quarterly department meetings, and regular 1:1s with employeesWork with the Procurement team to ensure content meets their expectations for product marketingCollaborate with the Design, Production, and Video teams to create new marketing assetsContinuously develop and test new project workflowsCommunicate regularly with Development to resolve bugs and request updates to internal systemsTrack employee and departmental performance, with a close eye on quantity and quality of outputConduct interviews, annual reviews, and other employee development initiatives

Lancaster, Pennsylvania, United States

Work with clients to understand their marketing and business goalsDevelop messaging platforms that clearly communicate USPs of client products and servicesCreate personas, marketing plans, content strategy frameworks, and other insight -driven deliverablesPerform competitive auditsConduct immersions, planning sessions, and stakeholder interviewsHelp guide the creative team as they develop creative concepts and marketing campaign tacticsWork with the analytics and creative teams to review data and optimize marketing tacticsProvide strategic recommendations on a variety of topics

Lancaster County, Pennsylvania, United States

Provide creative direction and strategic guidance to art/copy creative teamsLead the execution of creative concepts and projects, including social media programs, video marketing, and digital marketingEnsure creative work connects with the audience while meeting strategic objectives and staying on brandCollaborate with the strategy team to review performance and optimize campaignsPresent creative work and persuasive rationale to account teams and clients Support the creative director with other duties as needed

Lancaster, Pennsylvania Area

Independently lead content programs like social media and e-newsProvide on-site direction to talent and crew at video shootsContribute to strategic discussions and offer recommendations to clientsAct as a resource to other writers and coworkers throughout the agencySimilar responsibilities to previous copywriter position

Lancaster, Pennsylvania Area

Craft meaningful, informative copy for landing pages, brochures, digital/print ads, emails, direct mailers, tradeshows, and other client materialsPlan and create social media posts for Facebook, Twitter, LinkedIn, and InstagramProofread and edit materials for consistency, grammar, spelling, etc.Be an authority on brand voice, style, and copy standardsCollaborate with the Art Director, Senior Designer, Associate Creative Director, and Creative Director to develop creative conceptsWork with software development and account management teams to complete projectsManage multiple projects and deadlines to ensure work is done on time and within budgetStay up-to-date on B2B marketing trends, strategy, and technology

Manage all Equipment Team projectsCommunicate with the Programming Team to conceptualize and test changes to the content management systemConduct weekly team meetingsTroubleshoot site issuesTrack employee productivity and performanceHire and evaluate new employeesEdit product descriptions, articles, and buying guidesCoordinate with the Web Design, SEO, and Photo/Video departments on various projectsWrite creative and technically specific product descriptionsWrite and design informational buying guides using basic HTMLWrite articles and blog posts using SEO keywordsCorrespond with outside vendors about product specifications

Lititz, Pa

Write creative and technically specific product descriptionsWrite and design informational buying guides using basic HTMLWrite articles and blog posts using SEO keywordsCorrespond with outside vendors about product specifications

Elizabethtown, Pa

Compile, enter, and analyze institutional data using Microsoft Excel and SPSS. Help create the annual Elizabethtown College Fact BookResearch grant opportunitiesCreate digital portfolios for classes and grant programs

Elizabethtown, Pa

Enter student and event data into Jenzabar databaseAssist with department mailingsAssist with preparations for Homecoming and reunionsKeep paper and digital files on alumni organized and up-to-date

Similar responsibilities to full-time Content Writer position Organized product categories and applied filters to make the site more user-friendly

Sent out annual Vendor Questionnaire and corresponded with vendors as needed. Kept files and computer databases up-to-date and organized. Coordinated aspects of a preservative testing project. Assisted other members of the quality control department however necessary.

Bachelor Of Arts (B.A.), English Professional Writing, 3.91 Gpa

Activities and Societies: Presenter at the Mid-Atlantic Undergraduate Social Research Conference, Presenter at Elizabethtown College's.

Education record

Activities and Societies: National Honor Society, District-Regional-All State Band, District Chorus, Senior Musical, Pit Band