Jenelle Sheridan Email and Phone Number
Accomplished consumer-focused operator and advisor, with expertise spanning pre-revenue start-ups to larger enterprise businesses. Demonstrated track record of scaling brands <$250 to $1Bn+, managing complex (multi-division, geography, channel) P&Ls, and building high-performing teams. • 15+ years management experience in consumer / retail as both an operator and an advisor• Strategic executive and GM, with capabilities spanning eCommerce, performance and brand marketing, CRM / analytics, loyalty, payments, product management and merchandising• Strong P&L manager, with proficiency in driving significant improvements in revenue, cost, cash flow, and EBITDA• Talent leader, with experience building and scaling founding teamsOutside of work, I'm passionate about health and wellness, sustainable design, and renewable energy. Let's connect if you're interested in exploring new business opportunities or discussing innovations in retail and eCommerce.
Farvue Partners
View- Website:
- athleta.com
- Employees:
- 2474
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Founder And Managing PartnerFarvue PartnersCalifornia, United States -
Vp & Gm, Growth BusinessesAthleta Mar 2021 - PresentLead Athleta’s growth business units including new channels, business models, markets and categories. Manage cross-functional teams across ecommerce, digital marketing, CRM, merchandising, planning, and store experience. Have delivered double-digit revenue and profitability growth, and 2x brand awareness growth. -
Gm, Growth Businesses & Head Of StrategyAthleta 2020 - Mar 2021Led incubation and launch of new business units (stealth mode) as well as Brand Strategy & Business Development teams. -
Head Of Strategy & Customer EngagementAthleta Feb 2018 - 2020Led Brand Strategy, Customer Analytics, Consumer Insights, and Loyalty & Payments teams. Managed customer lifecycle programs, segmentation strategies, and loyalty program to drive improved engagement and customer LTV. Drove double-digit customer file growth. -
Head Of Strategy & Business DevelopmentAthleta Aug 2015 - Feb 2018San Francisco, California, United StatesLed brand and product strategy, new business development and growth opportunities. Managed marketing effectiveness programs including paid spend and pricing & promo optimization strategies. -
Head Of Strategy & Customer EngagementHill City Sep 2017 - 2020Led launch of premium Men's brand within Gap Inc. portfolio. Led initial business plan development (incl. build vs. buy assessment), investment approval process, and all facets of brand launch. Helped build founding team. Served as Head of Strategy & Customer for brand.
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Management ConsultantStrategy&, Part Of The Pwc Network Jun 2011 - Aug 2015San FranciscoLed engagements for Consumer & Retail clients focused on growth strategy. Client work included: market entry strategies, product strategies, omni commerce, merchandizing, pricing and promotions, marketing and sales, and organization redesign. -
Acquisitions AnalystThomas Properties Group Jul 2006 - Dec 2009Los AngelesInvestment analyst for real estate operating and institutional investment manager focused on sustainable commercial acquisitions. Generated new business investments for two major national funds, securing over $400MM in first-round commitments. Managed Leadership in Energy and Environmental Design certification for over 35 properties nationwide.
Jenelle Sheridan Education Details
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Management & Strategy, Marketing, International Business, Management & Organization
Frequently Asked Questions about Jenelle Sheridan
What company does Jenelle Sheridan work for?
Jenelle Sheridan works for Farvue Partners
What is Jenelle Sheridan's role at the current company?
Jenelle Sheridan's current role is Founder and Managing Partner.
What schools did Jenelle Sheridan attend?
Jenelle Sheridan attended Northwestern University - Kellogg School Of Management, University Of Southern California.
Who are Jenelle Sheridan's colleagues?
Jenelle Sheridan's colleagues are Brenna Bily, Sophie Katz, Ashlee Ramirez, Jennifer Becker, Bobbi Bowman, Jessica Noga, Shawna Juba.
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Jenelle Sheridan
United States -
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