Passionate about connecting people to great product, my skills translate to profits. With a unique and confident viewpoint, I know how to create a compelling merchandise mix. Personal relationships, both with vendors and customers, and a keen sensitivity to consumer buying habits are my strengths. Retail operations and creating an authentic and lucrative customer experience are second nature. I love every aspect of the retail cycle - from sourcing and buying, then merchandising and selling. A hands-on Executive, I like to be involved with every aspect of the business.My career has been purposefully focused on growth businesses starting from the bookstore I opened in Latvia. I'm an excellent 'right hand' to a growth driven business.Specialties: strategic planning, buying, merchandising, product development, leadership and motivation. Store design, store openings, store operations, meeting sales objectives, setting exceptional customer standards, setting performance objectives, budgeting, managing assets. HR generalist. P&L responsible.