Manage corporate marketing and communications functions for a product mix spread across paediatric and nutraceutical therapy areaInvolved into planning and execution of marketing strategies and special promotional campaign for the brands to maximize brand growth and profitability• Won Bronze Medal (3rd place) in Merck’s Global Brand Olympiad, 2015 for Ostopolybion amongst 132 entries across more than 62 countries• Increased market share by 1% and gained four ranks in a year for Ostopolybion (MAT Jan'16)

Drove sales for Erbitux, a targeted therapy in the treatment of metastatic colorectal and head & Neck Cancer across the major institutions of Mumbai, notably Tata Memorial Hospital. Developed strong science driven and consultative sales with delivery of high impact presentations to the prospects and drove company and product visibility in market dominated with competitors.• Merck Serono’s Step Ahead “Champion Award” Winner for metastatic Colorectal Cancer indication for Q1 2013• Highest Prescription contributor for mCRC indication for Zone West for 2013

Assigned international product management for Middle East & North African countries and European countries; have successfully managed the brand portfolios for nutraceutical products spread across wide range of therapy areas• Developed Webpage contents for brands planned for the launch• Implemented a brand redesign for a beauty supplement with help of primary market research with consumers