Jennifer Lin Email & Phone Number

More than 25 years of multi-national work experience maneuvering in brand and trade marketing for multiple consumer product lines. Also devoting on integrated marketing of international fashion/luxury magazines, internet and electronic media. Good at marketing communications, corporate image & brand equity management, media relations management and people management. An outstanding manager with strong business sense and overall consideration whose performance always beyond company’s expectations.From commanding heights in recent years, more dedication on P&L management, macro business strategy development & implementation in regards of products, distribution, added-value services and total solutions.Professional Knowledge & Skills are balanced with above-the-line & below-the-line marketing strategy & implementation, consumer insight, market research & analysis, category management & merchandising, business plan initiation, monitor & ROI measurement, A&P management, advertising, public relations and event marketing, as well as collaboration with sales team, distributors and customers.In Managerial & Interpersonal regards, a forward-and-positive-thinking and entrepreneurial self-starter with effective communication and cross-function alignment. Motivated by challenges, detail-and-result-oriented, fact-based decisions making and efficiently act on them. Resourceful, flexible, confident, smart with agile responsive interaction, independent and mature, with great adaptability and good people skill, team spirits and leadership.

Listed skills include Business Management, New Business Development, Strategic Alliances, Roi Optimization, and 22 others.