Independent venture providing project management, PR and marketing services across recordings and live events.Clients: Alex LeMirage, Aluna, Baby Gravy (Yung Gravy and bbno$), Charlie Puth, CYRIL, FISHER, Helix Records, Jimi The Kween, ISHAN, Live Nation, London Topaz, Mad Decent, NF, POOLCLVB, Queens of the Stone Age, Sweat It Out, Swimming Paul, The Orchard, The Veronicas, Thirty Seconds To Mars, TMRW Music, Tourist, Ultra Music, Virgin Music, Y.O.G.A. (Reuben Styles).

Led the PR and marketing department, ensuring efficient workflow and high-performance standards, setting objectives, and mentoring team members to achieve their full potential.Conduct market research, attend industry events, and network with potential partners to create strategic alliances that drive business growth and expand market reach.Evaluate and refine current procedures, integrate advanced project management tools, and ensure all projects are completed on time, within budget, and to the highest quality standards.Participate in recruitment processes, conduct employee reviews, and develop training programs to enhance team skills and foster a positive work environment.Design and implement comprehensive PR and marketing campaigns, monitor their effectiveness, and adjust strategies by engaging in high level data analysis as needed to maximise impact and reach.Coordinate all aspects of global project planning, execution, and delivery, ensuring seamless collaboration between all stakeholders.Foster strong connections with media outlets, industry influencers, and other stakeholders to enhance visibility and create new opportunities for artists and projects.Successfully led campaigns for high-profile artists including Luude (ARIA Award / #5 UK / #10 AU), RÜFÜS DU SOL, Purple Disco Machine, Mell Hall, Annie Bass, Dom Dolla (ARIA Award / #1 played triple j), Crooked Colours, Anna Lunoe, Motez, and many more.

#1 ARIA Single: SAINt JHN - Roses (Imanbek Remix) / April 2020 #1 TMN Hot 100: Topic - Breaking Me / August 2020#2 ARIA Single of 2020: SAINt JHN - Roses (Imanbek Remix)#4 TMN Hot 100: ATB x Topic x A7S - Your Love (9pm) / May 2021#6 TMN Hot 100: SAINt JHN - Roses (Imanbek Remix) / June 2020#1 TMN Hot 100: Starley - Call On Me (Ryan Riback Remix) / February 2017

Boutique agency providing creative, tailored, and reactive PR campaigns for a diverse range of artists, including Alison Wonderland & Valentino Khan, BAYNK, Diplo, Dom Dolla, Emmit Fenn, Fireboy DML & Ed Sheeran, Kwame, NASAYA, Nicky Youre, Riton, shallou, and SOFI TUKKER. I also managed campaigns for Live Nation’s Ones To Watch series and the nationally touring Festival X. Key achievements;#1 AU Radio Chart: Nicky Youre - Sunroof / September 2022#1 most played triple j: Diplo & Damian Lazarus - Don’t Be Afraid (feat. Jungle) / August 2021#1 most played triple j: Alison Wonderland & Valentino Khan - Anything / December 2020