Jennifer Friedmann Email and Phone Number

TOP SKILLS: MARKETING & SALES, EVENT PLANNING, RAPPORT BUILDING• Generated and expanded an effective, results-oriented, local community relations program that resulted in exceeding sales goals by 25 percent and developing a reputation for excellent customer service in the area.• Created marketing materials using Adobe Creative Suite, implemented a successful social media presence, and maintained a relationship with local media outlets in order to develop existing accounts and generate new business. • Increased store institutional, corporate, and event revenue from under 2 percent to over 10 percent of store sales from FY 2012 to FY 2018.• Maintained a strong presence within Chesterfield County schools and partnered with school administrators and educators to execute successful fundraisers increasing financial support to schools by 20 percent.• Led a 30-employee team to drive sales through in-store events with local schools, business and non-profit organizations increasing event attendance by 75 percent and resulting in positive sales goals in all departments of the store.

TOP SKILLS: SHAREPOINT, PROBLEM SOLVING, COMMUNICATON• Created and designed all graphic work including internal, external, and project-based websites, requests for proposals, catalogs, brochures, sell sheets, company presentations, and trade show graphics.• Strategized with division managers to implement new marketing solutions resulting in a 20 percent increase in bids and projects for the company.• Collaborated with company leaders to develop concept ideas and write copy for presentations and specialty projects.• Created and maintained a consistent brand standard resulting in a credible and trustworthy image for GEC.

TOP SKILLS: WEB MANAGEMENT, MARKETING, CUSTOMER SERVICE• Created continuing education courses for medical professionals in Alabama and the United States and Canada in the division’s production studio, broadcasting live via satellite and on-demand to the division website. • Redesigned, managed, and maintained the division website boosting traffic • by 70 percent. • Introduced direct email marketing campaign to promote all continuing education programs increasing course enrollment by 50 percent. • Partnered with Department of Health officers and doctors to create featured programs, specialty presentations, and conference materials expanding the division’s scope in the department by 15 percent.

TOP SKILLS: B2B MARKETING, PROCESS IMPROVEMENT, TEAMWORK• Published unique online phone books with innovative global mapping software.• Created web pages and enabled web-based features in final product using • HTML\CSS and Adobe Creative Suite.• Collaborated with software engineers to design and implement interactive web applications enhancing productivity by 30 percent.• Managed and oversaw hiring and releasing of a team of five full time employees and 20 temporary employees. • Extracted and formatted images and other data from client files using Microsoft DOS.