Jennifer Jordan Email & Phone Number

New York, Ny, Us

Continuing to lead the firm's thought leadership strategy, partnering with our investors, operators, and founders. My team is responsible for Insight's Ideas Hub (blog), social media, brand and design, thought leadership-driven event programming and campaigns, and sending pictures of Moo Deng to the team for encouragement.

New York, Ny, Us

Reporting to EVP of Marcomms, I partner across the firm with investors, MDs, advisory leaders, and others to grow awareness of Insight's expertise empowering driven founders and software leaders. I do other stuff, too, but this is my favorite part of the job.As Insight's first content hire, I lead the firm's public-facing content and thought leadership strategy. This includes articles, reports, leadership profiles, and more on our Ideas Hub. I also own brand, social media, and our flagship event, ScaleUp:AI.

Berlin, De

Reporting to US CEO and Global CRO Julie Hansen, I led an 18-person team dedicated to social, editorial, and video content production with the goal of increasing Babbel's visibility in the US and key global markets.My teams were based in NYC and Berlin, publishing content in 8 languages across Babbel Magazine, social media, YouTube, podcasts, and more.

Berlin, De

Babbel is a language-learning app built with love by real language teachers. The app doesn’t just teach you the right words, but also the cultural context and cues that make up the other 50% of good communication.I lead the organic content strategy for the US and have been lucky enough to hire a dream team of video, social and content producers. My team makes the magic happen on Babbel Magazine, the Babbel USA YouTube channel, @BabbelUSA on Facebook, Instagram, Twitter, Snapchat, TikTok, the Everything Language space on Quora, Multilinguish Podcast and much more.Babbel’s US content highlights the joy of connecting with people, culture and history through language. We believe language and learning are at the heart of experiences that matter most in life.

Berlin, De

Babbel's U.S. content highlights the joy of connecting with people, culture and history through language. We believe language and learning are at the heart of experiences that matter most in life. Read our latest: https://www.babbel.com/en/magazineReporting to the Babbel U.S. CEO, I lead a 7-person team responsible for creating 50+ articles, 10-15 videos, podcast episodes, daily social posting, and assorted other content projects every month.

New York , Us

Cota is a healthcare technology platform that helps oncology professionals make data-driven decisions and deliver precision medicine. As an early marketing team hire, I developed all aspects of content strategy.- Launched the Cota blog, curated weekly newsletter The Oncology Download, and first public product (Cota OCM)- Create and manage a content calendar and a team of freelancers—writers, subject matter experts, and designers- Utilize internal resources to develop data-informed content- Develop narratives for PR and content from academic research

New York, New York, Us

Schoology is a cloud-based learning management system for K-12 and higher education institutions. Promoted to three different roles in 3 ½ years within content, community, and communications, I led the marketing team for a year and reported directly to the Co-founder/CEO during our search for a CMO. - Established Schoology brand & content in the voice of the user- Developed, implemented, and automated the Schoology Ambassador program, which served as an advocacy and content engine for the entire company (featured at Marketo’s 2016 Marketing Nation Summit)- Orchestrated the overall vision, content, keynotes, promotion, logistics of the first three Schoology NEXT user conferences- Hired and managed marketing team members, PR consultants, and freelance content firms

New York, New York, Us

I led the Community team at Schoology, which developed, implemented, and automated the Schoology Ambassador program. This program served as a content generation and advocacy engine for the entire company and I presented it (with our Director of Marketing Operations) at Marketo’s 2016 Marketing Nation Summit in Las Vegas. I co-organized our annual user conference, Schoology NEXT, focusing on content, programming, and speakers.

New York, New York, Us

As Communications Director, I focused on creating content, press opportunities, and community programs, as well as growing our social media+community team in order to empower our rapidly expanding global user community.From April 2014-2015 I helped lead our awesomely hard-working, collaborative Marketing team. Here are just a few things we accomplished together:*Selling out our first user conference, twice.*Boosting SEO rankings for key terms 20+ places to the front page of Google search results.*Developing targeted product messaging across different markets and geographic areas, in multiple languages.*Redesigning an entirely new 20'x20' trade show booth.*Supporting an expanding Sales team with more automated workflows between CRMs, lead nurturing programs, event logistics, and updated collateral.*Executing 80+ events annually and expanding internationally.

New York, New York, Us

- Managed content, social media platforms, PR, and various community-driven initiatives.- Orchestrated the overall vision, content, keynotes, promotion, logistics of our first annual user conference, Schoology NEXT 2014

NYTechWomen began as a meetup group to connect women in NYC tech for social events and professional development. I served on the first NYTechWomen leadership team as Community Director.-Coordinated with founding, leadership teams and advisory board to define group mission and objectives-Engaged group of 1,000+ members with events, programming, professional development opportunities

New York, Ny, Us

Conductor is a B2B SaaS platform that helps brands optimize their organic content marketing and SEO. I reported to Director of Research as the first member of the research and content team.-Brainstormed, edited, promoted data-informed content; articles, blog posts, conference proposals, and research studies- Strategized paid and organic content across traditional and nontraditional social platforms- Coordinated event logistics, including planning the first C3—Conductor’s annual customer conference- Utilized marketing automation to measure marketing efforts

New York, Ny, Us

Lean Startup Machine is a workshop that helps entrepreneurs develop ideas, find product-market fit, and build a minimum viable product in one weekend. This was a part-time temporary role working with the VP of Marketing. - Coached entrepreneurs to utilize Lean Startup methodology to test business ideas, messaging, and product-market fit- Co-organized NYC Lean Startup weekend workshops

I supported myself through a number of other projects and part-time roles by being a nanny and tutor for various families. In this time, I also helped organize a meetup of other nannies in NYC to help each other network and develop careers outside of childcare.

Achieved individual weekly field fundraising goal of $750- The field team generated 51% of the organization’s overall funding through canvass efforts- Recruited weekly goal of 10 new members in field- Managed and motivated 3-5 person field staff in fundraising technique- Researched policy talking points- Evaluated canvass staff performance- Organized 150+ person “Lobby Day” event at state capitol

Researched, authored, edited “Voter’s Guide to Candidates 2006,” distributed to 1200+ Chamber members and general publicInterviewed 40 district legislative candidates on election topicsAnalyzed Voter Guide data quantitatively and qualitativelyAssisted director at business networking eventsParticipated in Small Business Committee meetings