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With over 20 years of international business strategy and marketing experience, I am a creative problem solver and passionate technology leader with a deep expertise in driving growth and innovation. My experience spans leading global marketing and customer experience strategies, with a focus on omni-channel marketing, event management, marketing communications, strategic partnerships, and commercialization.I have consistently delivered results and value for global technology and B2B businesses, including significant contributions to the success of industry leaders like WiseTech Global. My ability to bridge the gap between technical details and engaging storytelling has been key in establishing strategic partnerships and driving business expansion.As a member of the Australian Institute of Company Directors (MAICD) and a mentor for emerging talent at UNSW Business School, I am committed to fostering leadership and growth in others. Fluent in English and Spanish, conversant in French, and actively learning Mandarin, I bring a global perspective to every project. Based in Sydney, Australia, I am driven by a passion for technology, volunteerism, and continuous learning.
Self-Employed
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Independent Consultant And Fractional CmoSelf-EmployedSydney, Nsw, Au
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Fractional Chief Marketing OfficerSelf-Employed Jul 2024 - PresentAs a Fractional CMO I work with large and mid-size companies in APAC and North America to implement strategic marketing initiatives that accelerate revenue growth and enhance brand recognition. I lead brand and marketing audits, develop corporate brand identities, and craft strategic partner programs for clients in B2B technology and services. I work on a project basis, meaning my clients always get clear expectations and deliverables. If your marketing team is ready for the next step change toward growth and wants to avoid some of the biggest pitfalls with marketing ROI, let's chat!
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Fractional CmoXpon Technologies Group (Asx:Xpn) Jul 2024 - Oct 2024Brisbane, Queensland, Au -
Chief Marketing And Experience OfficerXpon Technologies Group (Asx:Xpn) Oct 2021 - Jul 2024Brisbane, Queensland, AuXPON is a founder-led Marketing Technology and Cloud Business providing mission-critical services and software solutions to corporate and mid-sized enterprises in Australia, New Zealand, the United Kingdom and Europe. We strive to unlock exponential growth for our colleagues, customers, partners, communities, and shareholders. Our mission is to help customers better leverage their First Party data by deploying the XPON Marketing & CX technology stack, and accelerate the modernisation of their marketing and customer experience capabilities.
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Women In Digital MemberWomen In Digital Mar 2024 - Oct 2024Newstead, Queensland, AuWomen in Digital is a national, for-purpose organisation dedicated to connecting, educating and empowering their way to gender diversity. Designed for career-driven humans passionate about a career in digital, Women in Digital's Membership is building an inclusive community of like-minded go-getters excited to achieve their career goals with the support of our welcoming community. -
General Manager - ChannelsWisetech Global Jul 2018 - Mar 2021Alexandria, New South Wales, AuWiseTech Global is an innovative global developer of cloud-based software solutions for the international and domestic logistics industries. Since 1994 we have helped logistics companies efficiently manage the movement of goods and information. With over 12,000 logistics organizations using our software across 150 countries, our breakthrough solutions are designed to deliver powerful productivity, extensive functionality, comprehensive integration, and deep compliance capabilities. -
Gm Of MarketingWisetech Global Jul 2016 - Jul 2018Alexandria, New South Wales, AuOversaw global lead generation programs, promotion of commercialized products, channel sales and marketing, partner programs, marketing communications and supported product marketing.
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Marketing Strategy / Communications ConsultantConsultant / Self-Employed May 2015 - Jul 2016Freelance marketing strategist and contract CMO services for SMEs in Australia.
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Strategic Alliances Manager - Technology BrandsRobert Half International Oct 2012 - Apr 2015Menlo Park, Ca, UsRobert Half International is a global leader in professional staffing and consulting services, with a network of more than 400 offices worldwide. In this role I support our brand strategy by:• Driving new customer acquisitions and brand awareness by identifying new business partners and launching co-marketing programs. • Expanding our network of industry experts and business partners to support our content marketing strategy and thought leadership programs• Leveraging national association relationships to generate new leads online and offline • Managing national contracts for sponsorships, trade marketing and advertising programs• Creating multi-channel marketing programs that promote our strategic alliance partners and benefits to enterprise and individual customer segments -
Marketing Manager, Product MarketingRobert Half International Sep 2011 - Oct 2012Menlo Park, Ca, Us• Led creative process and campaign execution of integrated marketing programs for Robert Half Technology and The Creative Group throughout North America • Empowered national sales and recruiting teams by producing digital marketing materials and print collateral for Robert Half companies• Influenced brand strategy by writing competitive analysis and strategic marketing briefs• Strengthened strategic partner relationships and co-marketing programs • Led cross-functional teams to produce and promote “Paylandia”, an interactive salary center• Created global marketing plan and deliverables for the Robert Half Mobile Application• Engaged business and consumer customer segments through direct email marketing campaigns • Developed internal and external communication strategy for user experience improvements
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Associate Marketing Manager, Product MarketingRobert Half International Apr 2011 - Oct 2011Menlo Park, Ca, Us• Supported national marketing campaigns for Robert Half Technology and The Creative Group• Wrote copy for online and printed direct marketing materials, as well as sales collateral• Conducted research on key competitors in the technology and creative staffing service industries • Managed brand presence and marketing strategy at trade shows and industry events
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Strategist And Marketing ProfessionalConsultant / Self-Employed Aug 2010 - Apr 2011Independent consultant for start-ups and several small businesses, with particular emphasis on the following:*Business Strategy Development*Branding*Digital Marketing*Communications Strategy*Event Marketing and Lead Generation
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Mba Graduate / Strategy Consultant / Club PresidentAustralian Graduate School Of Management Jan 2009 - May 2010Sydney, Nsw, AuThe Australian Graduate School of Management (AGSM) is part of the Australian School of Business (ASB). In Jan 2011 the Financial Times ranked the AGSM full time MBA program 35th in their Global MBA Rankings.Achievements - Team Lead, Strategic Management Project 2009:* Led MBA Strategic Consulting Project to develop commercialization strategy for a biotech start-up* Created business cases and analyses for synthetic skin substitute and dermal filler products* Presented recommendations to the firm’s Chief Executive and Operations Officers and Board Chairman* Awarded the AGSM Alumni Management Project award for outstanding performance Activities * Legacy Club President MBA '10: organizing community service and fundraising activities for the AGSM MBA cohort* Marketing Club: panelist for online marketing workshop* Toastmasters Club: debate team member -
Trade Marketing ManagerAdbrite Oct 2007 - Nov 2008San Francisco, Ca, 94103, Us* Created online and print collateral for publisher sales teams, resulting in 20,000 additional sites joining our network (and making AdBrite the 2nd largest online advertising network)* Strengthened brand awareness and thought-leadership via industry events, executive panels, & networks * Successfully promoted AdBrite for top industry awards, including #34 ranking on Inc Magazine’s Fast500 list,and #3 ranking on Deloitte’s Fast 50 Silicon Valley* Effectively implemented email marketing software and drafted campaigns for sales and account management -
Marketing & Customer Operations ManagerHalloo Communications, Inc. Mar 2005 - Oct 2007San Francisco, Ca, Us• Managed online and content marketing strategy for cloud-based enterprise telecommunication systems, resulting in a 50% increase in average monthly revenue per account and a 400% increase in our customer base• Established a channel marketing program to recruit and train enterprise sales partners• Wrote and produced sales tools as well as post-sales CRM processes for entire product line• Co-authored an advertorial on emerging technologies for BusinessWeek, October 2006• Recruited, trained and managed sales and customer service representatives -
Portal Development CoordinatorComcast Interactive Media Aug 2003 - May 2004Philadelphia, Pa, Us -
Meetings Logistics - International ConventionsRotary International Jun 2001 - Jul 2003Evanston, Il, Us* Managed venue logistics for international conventions with 30,000 attendees from over 180 countries* Negotiated over $1million in annual vendor contracts and managed budgets for security, interpretation,transportation, and mobility equipment and services * Supervised team of 450 Rotarians for volunteer leadership roles throughout convention
Jennifer Killian, Mba Skills
Jennifer Killian, Mba Education Details
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Agsm @ Unsw Business SchoolBusiness Administration -
Drake UniversitySpanish
Frequently Asked Questions about Jennifer Killian, Mba
What company does Jennifer Killian, Mba work for?
Jennifer Killian, Mba works for Self-Employed
What is Jennifer Killian, Mba's role at the current company?
Jennifer Killian, Mba's current role is Independent Consultant and Fractional CMO.
What is Jennifer Killian, Mba's email address?
Jennifer Killian, Mba's email address is je****@****ics.com
What is Jennifer Killian, Mba's direct phone number?
Jennifer Killian, Mba's direct phone number is +141560*****
What schools did Jennifer Killian, Mba attend?
Jennifer Killian, Mba attended Agsm @ Unsw Business School, Drake University.
What are some of Jennifer Killian, Mba's interests?
Jennifer Killian, Mba has interest in Distance Running, Professional Networking, International Travel, Languages, Entrepreneurship, Education, Triathlons, Strategic Planning, Communications Technology, Tennis.
What skills is Jennifer Killian, Mba known for?
Jennifer Killian, Mba has skills like Strategy, Email Marketing, Digital Marketing, Online Advertising, Management, Integrated Marketing, Marketing, Leadership, Marketing Strategy, Online Marketing, Lead Generation, Strategic Partnerships.
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