Performing a dynamic and expansive role, I have excelled in creating strategic processes that transform challenges into accomplishable goals. Instigating intentional change through internal and outgoing systems to modernize and increase efficiencies, I am naturally suited to setting priorities, designing action plans, removing obstacles, getting projects from point A to point B.My mastery of systems and efficiencies paired with my innovation and creativity have produced hundreds of flawlessly executed campaigns for my clients which include large-scale festival productions, effective fundraising experiences, intimate corporate affairs, inventive marketing campaigns, and much more.My propensity to view all projects through a holistic lens, stems from my extensive experience in all areas of marketing and event management. I have….• designed uniquely on-brand experiences for corporations such as Major League Baseball, the National Apartment Association, Cutwater Spirits and Anheuser-Busch.• developed and delivered on large-scale marketing campaigns (including San Diego Restaurant Week, ParkHillcrest, the Travel & Adventure Show and Mainly Mozart) from brand development, community growth, experiential activation design, public relations, digital and traditional advertising, copywriting and social media marketing.• produced large public events for San Diego Pride, North Park Main Street, Gaslamp Quarter Association, La Jolla Historical Society, and more managing all event logistics from permitting to contract negotiations to on-site operations.• coordinated successful fundraising efforts (including virtual campaigns) for dozens of clients including the Tri City Hospital Foundation, Chicano Federation, Promises2Kids, Outdoor Outreach and the Gaslamp Quarter Historical Foundation where I brought a depth of knowledge on sponsorship development and auction modalities.

HoneyFir & Co. is a boutique gifting service in Mammoth Lakes, CA highlighting a collection of local artisan goods thoughtfully curated into giftable boxes with a modern aesthetic. As the company owner, I am involved in every aspect of this small business including design, operations and marketing.Specializing in customized gifts that highlight the High Sierra experience, I have built supplier and community relationships to ensure our products are unique and expertly designed. Through design-forward branding, web design, graphics and social media I have established the company as the go-to resource for one-of-a-kind gifts with a personal feel.